At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.
Job Title: Online Merchandiser, HOKA North America
Reports to: eCommerce Manager, HOKA North America
Location: Remote
Interested applicants must reside in one of the following approved states: California, Colorado, Connecticut, Florida, Georgia, Idaho, Illinois, Massachusetts, Minnesota, Nevada, New Hampshire, New Jersey, New York, North Carolina, Oregon, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, Wisconsin
The Role
The Online Merchandiser, HOKA North America is responsible for the brand's digital presentation to the consumer delivered via execution of seasonal Go-To-Market plans. The role is responsible for the HOKA DTC U.S. and Canada websites. In conjunction with the E-Commerce Manager the Online Merchandiser strategically aligns eCommerce and the Omni message to engage consumers with the brand and ultimately drive sales across all channels. This engagement is accomplished through driving a cross-functional team to implement leading edge creative, innovative merchandising, and digital strategies that represent our brands in a compelling, measurable, and effective manner.
We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.
Your Impact
Site Experience and Product Merchandising:
Manage execution of product launches / promotional activations and related site experiences
Facilitate product launch checks to support brand GTM
Drive cross-merchandising strategies onsite; Read and react to In-season demand and trend
Build and manage on-site merchandising assets to support key stories and products
Work within the Product Inventory Management tool; responsible for accuracy and integrity of product attributes
Optimize dynamic recommendations, internal search, sorting rules, and product placement, across website
Own success of third-party tools across the site to support key channel initiatives and immediate business needs
Attend relevant third-party tool meetings regularly to keep a pulse on latest opportunities and ensure impact summaries are communicated regularly to teams
Partner with the UX and Personalization team to continuously improve consumer experiences and sharpen onsite merchandising efforts
Execute in-season changes and product placement strategy adjustments based on trending business needs/data
Facilitate coupon code promotion builds and enforce limitations and quality checks.
Continuously creates process documentation to share and align strategy with other merchandising teams
Reporting:
Provide activation-specific reporting
Provide weekly, monthly, quarterly, and seasonal insights to site performance
Quantify success of experiences/activations based on initial strategy/goals
Ensure learnings and insights are used to drive future-plans
Provide post-mortem on delivery process of experiences in an effort to ensure that the team's contributing understand areas of improvement
Reports insights and impact summaries out as needed to cross-functional teams
Brand Relationship and Interpersonal Ownership:
Partner cross-functionally to ensure the consumer site experience is a pinnacle expression of the brand
Go-to-market (GTM) Management:
Decompose GTM plans into supporting merchandising experience briefs to support the eCommerce Manager
Maintain in-season GTM working calendar
Work with GTM and brand marketing teams to facilitate copy, imagery, and design needs for creative assets; ensure assets and deliverables are delivered according to project timelines and expectations
Work with SEO team to ensure key word requirements are built into landing page needs, content requests, and email sends
Who You Are
Customer Focused.
Curious, self-starter.
Ability to thrive in a dynamic environment.
Strong interpersonal skills; someone who values collaboration and teamwork.
Ability to translate data to insight to action.
Ability to allocate resources, measure productivity, and identify issues in advance.
Ability to travel on an occasional basis to maintain team relationships.
Ability to champion causes and engage others in the causes' success.
We'd love to hear from people with
Bachelors Degree in related field preferred but not required.
2-4 years experience in related field.
Online experience and knowledge of eCommerce, web design, site functionality, and /or digital marketing and experience in a branded product environment required.
Salesforce and Salsify experience and knowledge preferred.
Analytical and reporting skills.
Familiarity/experience with agile work environments and scrum processes.
Industry knowledge of web design practices and UX/UI.
Familiarity with Personalization strategies preferred.
What We'll Give You
Competitive Pay and Bonuses - We've created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they're valued.
Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees' needs to get out, get healthy and come back stronger than ever.
Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
Growth and Development - Deckers Brands was built on the idea of pursuing passion. That's why we offer extensive opportunities and support for personal and professional development.
Health and Wellness - There's nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
$80,000 - $85,000
The salary range posted reflects the minimum and maximum target for new hire salaries for this role in our Goleta, CA location. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.
Equal Employment Opportunity Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.
