The Product Manager’s primary responsibility is to productize client analytics offerings for brands and retailers that maximize revenue and adoption by Inmar’s MarTech customers. This role is responsible for the development of new client reporting products as well as enhancements and support of the existing analytics product suite. The product line will focus on sales lift, audience insights, and campaign measurement for brands and retailers.
Primary Accountabilities:
Project Management (80%)
Successfully bring new client analytics products to market as measured by client adoption rates and revenue.
Perform market research through customer calls and internal Inmar associate interviews to identify new opportunities and flush out customer needs.
Collect and analyze feedback from customers, stakeholders and other teams to document requirements, features and end products.
Research emerging market trends and perform competitive market research in order to be an expert with respect to the competition.
Make recommendations to the Product Steering Team and Product Leadership with regard to new feature candidates.
Lead workflow with engineering to execute new product features based on agreed to specifications. Track project deliverables and milestones.
Effectively communicate (written and verbal) business needs as detailed technical requirements.
Act as the project manager for feature development. Manage deliverables, identify and remove roadblocks, ensure releases are launched correctly and on schedule and triage issues as needed.
Lead “Go To Market” Phase including collaborating with Product Marketing on collateral; Sales and Solutions Engineering training; and coordinating deliverables for launch from key stakeholders.
Analytical (20%)
Assist with reporting visualization and storytelling to ensure data products clearly present the data in an easily digestible and actionable way to users.
Functional QA testing of client analytics products to ensure new features meet product requirements for accuracy, functionality, performance and usability.
Required Qualification:
Bachelor’s Degree (Ideally with data science or engineering coursework)
3-5 years of related work experience in product management
Experience in the Ad Tech or Mar Tech industry specifically with data, analytics or media measurement
Adept at analyzing data and presenting data in a way where clients can draw meaningful and actionable insights.
Ability to communicate actionable and clear messages across teams to users with various technical skill levels and roles.
Proficient in BI tools (i.e. Looker) and Google Suite
Experience with agile framework and ideally agile software (Atlassian, Jira)
Strong organizational and collaboration skills
Individual Competencies:
Accountability: Reports to Sr. Director, Product
Analytical and Critical Thinking: Ability to tackle a problem by using a logical, systematic, sequential approach.
Problem Solving: Gathers and analyzes information to generate and evaluate potential solutions to problems, issues and challenges while weighing the accuracy and relevance of the facts, data and information.
Influential Communication: Fosters open communication, speaks truthfully and with one voice through clear and consistent messages, listens to others and values all opinions while acting in a respectful manner to influence an outcome, impact, or effect, and responds appropriately to concerns of others.
Effective Execution: Translates broad conceptual understanding of the company's strategy into a tactical plan of how it will happen including who will take on which tasks in what sequence, how long those tasks will take, how much the tasks cost, and how each task affects subsequent activities.
The physical demands described here are representative of those that must be met by an associate to successfully perform the major job responsibilities (essential functions) of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the major job responsibilities. This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the job.
While performing the duties of this job, the associate is:
Regularly required to use hands to finger, handle or feel objects, tools or controls, and reach with hands or arms.
Occasionally required to talk or hear and read instructions on a computer monitor and/or printed on paper.
Frequently required to view items at an extremely close range and must be able to adjust and readjust focus.
Occasionally: Job requires this activity up to 33% of the time
Frequently: Job requires this activity between 33% - 66% of the time
Regularly: Job requires this activity more than 66% of the time
Safety:
Support a safe work environment by following safety rules and regulations and reporting all safety hazards.
As an Inmar Associate, you:
Put clients first and consistently display a positive attitude and behaviors that demonstrate an awareness and willingness to listen and respond to clients in order to meet their short-term and long-term needs, requirements and exceed their expectations.
Treat clients and teammates with courtesy, consideration and tact; you also have the ability to perceive the needs of internal and external clients and communicate effectively with the objective of delighting and retaining the client.
Build collaborative relationships and work cooperatively with others, inside and outside the organization, to accomplish objectives, develop and maintain mutually-beneficial partnerships, leverage information and achieve results.
Set and attain achievable, yet aggressive, goals with a sense of urgency and accountability.
Understand that results are important and focus on turning mission into action to achieve results following the principles of Flawless Execution while consistently complying with quality, service and productivity standards to meet deadlines and exceed expectations by giving our clients the best possible outcome.
