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Retail Marketing Associate at Garmin International

Posted in Management 30+ days ago.

Type: Full-Time
Location: Olathe, Kansas





Job Description:

GPS Manufacturer/Distributor

We’re looking for a full time Retail Marketing Associate to partner with the Manager, Retail Marketing, Sales Director and Sales Manager to develop point of sale (POS) and/or in store marketing materials for the US, Canada or global distribution.  These solutions help our consumers easily locate Garmin's products at retail locations, understand the product's features and beneifts and result in a sales transaction driving revenue for Garmin and our dealers.In this role, you’ll also be responsible for ensuring a cohesive experience between the retail and digital solutions as well as developing and managing plans and programs.

Other essential functions for this role include:



  •  Understands their assigned retail account's strategies, objectives, store requirement and logitics.  They fully leverage the available in store marketing opportunities, develops successful in store marketing solutions and consistently delivers them on time and on budget.  They obtain management approval as outlined in the Garmin merchandising processes. 

  • Leads onsite marketing discussions and conference calls for assigned retail accounts with the Sales Director and/or Sales Manager.  This is a customer facing role so professionalism is required at all times.

  • Manages all aspects and critical time line path including concept development, facilitates internal and external content approvals, oversees POS prototype approvals and manages the production and implementation of materials in stores. 

  • Ensures Garmin’s products and services are presented in a manner that is consistent with Garmin’s global brand requirements. 

  • Ensures a cohesive campaign experience between the customer’s in store and on line solutions. 

  • Works closely with an internal cross-functional team consisting of Sales, Marketing Communications, Demand Planning, Order Admin, Purchasing and Transportation to execute the materials on time and within budget.

  • Works closely with external merchandising suppliers to co-develop concepts, approve marketing materials, negotiate costs, conducts factory tours, and ensures accurate, on-time, quality solutions.  He/she also works with external service providers or the retailer’s merchandising teams to ensure the displays are installed accurately and maintained over time.

  • Fully understands the retail landscape for assigned retail accounts.  Conducts retail market tours, shares findings, proposes incremental business opportunities and takes corrective actions when needed.

  • Attends sales meetings, trade shows or promotional events as needed.  Off site business travel required.

  • Performs other job related duties as assigned.


Candidates qualified for this role will possess a Bachelor’s degree in Marketing, Communications, Advertising, Business or related field or the equivalent experience with a minimum 3 years work experience in retail marketing and project management. Other requirements include:



  • Supplier management, production and negotiation experience is required.

  • Ability to create and maintain cohesive relationships with customers, suppliers and Garmin associates.

  • Strong written, verbal, presentation and interpersonal communication skills.

  • Must be an effective project leader with a demonstrated ability to work collaboratively with cross-functional internal and external teams to meet timelines within budget guidelines. 

  • Superior organizational and analytical skills with strong attention to detail and quality assurance.

  • Must be team-oriented, possess a positive attitude and work well with others.

  • Driven problem solver with proven success in solving difficult problems.

  • Proficient in Microsoft Word, Excel and Power Point. 


Garmin International is an equal opportunity employer.  Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity, veteran’s status, age or disability.





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