Develops a comprehensive video strategy to support the priorities for marketing and communications and collaborates with social media, marketing strategy, content, and storytelling teams to deploy video content effectively, gathering input to refine strategy.
Supervises the entire content production cycle, including scriptwriting, topic research, and equipment selection.
Manages and optimizes the workflow of both full-time and part-time videographers and video producers.
Ensures successful delivery of video assets by on-staff production team that meets the specific project and platform needs while advancing strategic objectives.
Mentors and guides videographers and video producers to enhance the quality, consistency, efficiency and effectiveness of video production.
Maintains an organized office operation by overseeing the maintenance and archiving of production files, tracking expenses and supplies, and providing necessary reports on production costs and inventories.
Stays updated on industry trends to inform audience-building strategies and enhance content relevance.
Researches, evaluates, and recommends the adoption of new technology to equip IU to strengthen its video operation, aligned to strategy.
Establishes metrics/benchmarks for measuring success of video projects and innovate and establish new, successful video formats to engage audiences effectively.
Assists in managing relationships with freelancers and vendors to ensure seamless collaboration and quality outcomes.
General Responsibilities
Directs overall operations and strategy for the marketing and communications function by providing oversight and direction within a large multi-faceted department or multiple departments.
Hires, trains, evaluates, coaches, assigns work, sets goals and objectives, determines staffing needs, sets strategic priorities, and directs the work of people leaders within communications.
Manages relationships with various internal and external stakeholders; determines video and production needs, projects, and programs to align with objectives and goals and coaches people leaders on processes such as the development of video and production timelines related to such initiatives.
Directs and manages the budget for video and production initiatives, including expenditures, revenue projections, program costs, and cost containment.
Responds to escalated and highly complex inquiries and requests and explains policies, procedures, and context of video and production.
Monitors industry trends and best practices and implements strategic process and policy changes to optimize operations and progress toward objectives.
Presents video and production outcomes to university leadership.
Qualifications
Combinations of related education and experience may be considered. Education beyond the minimum required may be substituted for work experience. Work experience beyond the minimum required may be substituted for education.
EDUCATION
Required
Bachelor's degree in broadcast media, journalism, or related field.
WORK EXPERIENCE
Required
5 years in relevant field.
3 years of management experience in relevant field.
SKILLS
Required
Proficient communication skills.
Maintains a high degree of professionalism.
Demonstrated time management and priority setting skills.
Demonstrates a high commitment to quality.
Excellent organizational skills.
Excellent collaboration and team building skills.
Effectively coaches and delivers constructive feedback.
Instills commitment to organizational goals.
Demonstrates excellent judgment and decision making skills.
Effective conflict management skills.
Builds and manages effective teams.
Effective leadership skills.
Ability to represent the company with external constituents.
Ability to drive multiple projects to successful completion.
Preferred
Possesses passion for making videos with innovative content, brand awareness, and reputation management.
Proficient in Adobe Photoshop, Premiere Pro, and After Effects; experience with Illustrator and Audition.
Possesses portfolio of work with a wide range of creative projects.
Strong interpersonal, communication, presentation, and computer skills.
Demonstrates understanding of animation, storytelling, and character development techniques.
Strong attention to detail, adaptability, and receptiveness to feedback and direction.
Ability to work independently or with a team to develop animations and solve problems.
Possesses flexibility to work in a fast-paced, dynamic environment.
Demonstrates they are thorough and dependable.
Demonstrates a high level of accuracy, even under pressure.
Knowledge of and/or ability to learn relevant editing software.
Possesses clear demonstration of writing techniques.
Working Conditions / Demands
This role requires the ability to effectively communicate and to operate a computer and other standard office productivity equipment. The position involves sedentary work as well as periods of time moving around an office environment and the campus. The person in this role must be able to perform the essential functions with or without an accommodation.
Work Location
Bloomington, Indiana or Indianapolis, Indiana
Benefits Overview
For full-time staff employees, Indiana University offers a wide array of benefits including:
Multiple plan options for medical insurance
Dental insurance
Health Savings Account with generous IU contribution
Life insurance, LTD, and AD&D options
Base retirement plan contribution from IU, subject to vesting
Additional supplemental retirement plan options
Tuition benefit for IU classes
10 paid holidays per year
Generous Paid Time Off
Paid Parental Leave
Employee Assistance Program (EAP)
Learn more about our benefits by reviewing our online Benefits Brochure.
Job Classification
Career Level: Strategic
FLSA: Exempt
Job Function: Marketing & Communications
Job Family: Communications Generalist
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Posting Disclaimer
This posting is scheduled to close at 11:59 pm EST on the advertised Close Date. This posting may be closed at any time at the discretion of the University, but will remain open for a minimum of 5 business days. To guarantee full consideration, please submit your application within 5 business days of the Posted Date.
If you wish to include a cover letter, you may include it with your resume when uploading attachments.
Equal Employment Opportunity
Indiana University is an equal employment and affirmative action employer and a provider of ADA services. All qualified applicants will receive consideration for employment based on individual qualifications. Indiana University prohibits discrimination based on age, ethnicity, color, race, religion, sex, sexual orientation, gender identity or expression, genetic information, marital status, national origin, disability status or protected veteran status. Indiana University does not discriminate on the basis of sex in its educational programs and activities, including employment and admission, as required by Title IX. Questions or complaints regarding Title IX may be referred to the U.S. Department of Education Office for Civil Rights or the university Title IX Coordinator. See Indiana University's Notice of Non-Discrimination here which includes contact information.
Campus Safety and Security
The Annual Security and Fire Safety Report, containing policy statements, crime and fire statistics for all Indiana University campuses, is available online. You may also request a physical copy by emailing IU Public Safety at iups@iu.edu or by visiting IUPD.
