Posted in Management 22 days ago.
Type: Full-Time
Location: Cincinnati, Ohio
As a global leader in the manufacturing, marketing and sale of decorative surfacing solutions, Formica® Corporation offers its customers the best performing products in the industry. We have an outstanding new opportunity for an experienced professional at our North American headquarters as a Director of North America Marketing Technology.
Scope:
The Director of MarTech is a key member of the Formica North America Marketing Team, driving demand generation and leading and building our business’ face to the market digitally. Key aspects of the role include developing cohesive digital strategies, executing activities that accomplish annual brand and business goals, and driving the further development of websites, E-Commerce infrastructure, social media, marketing automation and SEM/SEO. The position works with multiple internal and external stakeholders, including Formica North America colleagues across multiple disciplines, Digital Marketing counterparts outside of the US and a stable of outside agencies, technology partners and contractors. Generating outcomes while optimizing the cost of the tech stack and internal/external team members is imperative.
This role operates as Formica Group’s global MarTech champion, often needing to influence without authority. This person must be able to act as a “leader” who can direct junior associates, cross-functional colleagues, outside contractors and agency partners. The right person is a “thinker” who can drive new ideas, build strategies and paint a vision, as well as a skilled “doer” who can execute programs, work within our MarTech stack, manage technical projects and solve problems creatively. The person in this role demonstrates a high degree of self-sufficiency and works on individual projects, while also demonstrating the ability to lead and collaborate effectively as part of team initiatives. Drawing on extensive practical experience, the Director of MarTech has a high level of knowledge that includes digital strategy, tech stack management, driving online sales growth, website development and management, SEO, SEM, analytics, social media, and community management.
Job Description:
This position reports directly to the Vice President of Marketing. Key responsibilities include:
Desired Skills & Experience:
To apply, please visit our Career Center at http://www.formica.com/en/careers
An equal opportunity/affirmative action employer. M/F/Disability/Vets.
Only qualified individuals (those who meet fundamental qualifications) will be considered as applicants for this position. Applications will be accepted for a minimum of 3 business days from the date of the initial posting.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
See job description
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