The Customer Digital Identity organization is enabling Walmart to better understand who the Walmart customer is. At the same time, we are ensuring streamlined processes, security, scalability, regulatory compliance and best in class customer experience. The customer is at the heart of all we do at Walmart. The Customer Digital Identity team will amplify customer centricity by deepening the company's understanding of customers and their preferences. When we do that, we can serve them when and how they need.
The team collaborates with product, engineering, and business teams, such as eCommerce, Marketing, and multiple teams in Walmart's revenue organization such as Walmart +, Data Ventures, and Walmart Connect, to create a holistic and consistent digital view of customers' relationship with Walmart. The team is also responsible for driving the enterprise strategy around customer data and identity capture and developing a unified strategy around customer identity. We are seeking a Senior Manager, Business Strategy - Identity Customer Experience for the Customer Digital Identity team.
What you will do:
Develop Customer Identity Experience strategy
Collaborate within the Identity CX team and the broader CDI team and stakeholders to build vision and strategy on how identity experiences can drive the CDI goals.
Build specific relationships with marketing and communications partners to drive adoption of initiatives.
Build adoption campaigns for omnichannel identity CX
Analyze customer research and turn insights into an adoption strategy
Collaborate with internal marketing and communication teams to design and develop adoption campaigns for identity CX
Support the development of storytelling material with internal partners
Design adoption tests to ensure that our communication will drive the desired effect
Execution of adoption campaigns with internal partners
Develop adoption campaigns in close partnership with cross-functional stakeholders
Support execution of campaigns in close collaboration with internal teams
Measure impact of campaigns, iterate and adjust if and when needed and report results to CDI leadership
You'll sweep us off our feet if...
You are passionate about solving complex challenges.
You are passionate about driving adoption of innovation and data products.
You are customer-centric in spirit and data driven in execution.
You can influence and build consensus through stakeholder management.
You have a test and learn mentality to iterate and improve your team's products.
You are detail-oriented with strong focus on execution.
You thrive in complex and matrixed organizations.
You'll make an impact by:
Driving the adoption of Digital Identity initiatives in store environments
Launching and scaling capabilities to enable improvements to customer experiences and monetization.
Collaborating with marketing and communication teams to launch world-class customer identification solutions and drive adoption.
Building deep relationships with business partners to communicate progress, demonstrating results, and gaining buy-in from executive leadership.
Qualifications
Bachelor's degree required.
5+ years in strategic marketing roles, ideally with at least 3 years of experience in retail, store, or Omni environment.
3+ years go to market strategy and launching new initiatives in a store environment
Experience with driving adoption of data products is preferred
Familiarity with data privacy laws & regulations is preferred
Strong and proven ability to influence internal stakeholders
Proven experience in executing successful initiatives.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices.
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
HOBOKEN, New Jersey US-10279:The annual salary range for this position is $108,000.00-$216,000.00 BENTONVILLE, Arkansas US-09401:The annual salary range for this position is $90,000.00-$180,000.00
Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include:
- Stock
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor's degree in Business, Statistics, Social Science, Communications, or related field and 4 years' experience in retail merchandising, operations management, or related area OR 6 years' experience in retail merchandising, operations management, or related area.
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Leading cross-functional teams, Supervisory experience
Primary Location...
702 SW 8TH ST, BENTONVILLE, AR 72716, United States of America
About Walmart
At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainability-and everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industries-all while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day. What are you waiting for?
Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.
Hello, NW Arkansas
With over 200 miles of trails, an emerging locally-sourced food scene, the world-renowned Crystal Bridges Museum-NWA has something for everyone.
