Job Description:

Position Type:

Administrative Staff

Classification Title:

Administrative Staff

Position Title:

Social Media Manager, University Communications

Position Number:

A00464

Pay Grade Level:

AD 01

Salary:

$55k - $63k annually

Department:

University Communications

Posting Number:

S 121301278

Full or Part Time:

Full Time

Number of Months:

12

FTE:

1

Work Schedule:

40-hour per-week schedule. Exempt, salaried position. Partial hybrid work options may be considered with a majority of the week on campus.

Basic Function:

Make Denison's social media channels compelling to our current and prospective audiences. Monitor and manage university-level social media accounts, responding to and engaging with the college's constituents. Plan and produce social media content. Identify and manage key performance indicators.

Essential Job Functions:

1. Strategy and content planning
   
   
   • Craft, execute, and evolve a comprehensive social media strategy aligned with the college's goals and values.
   
   
   • Identify key messages and create content highlighting Denison's academic strengths, culture, and community.
   
   
   • Create and manage the college's social media content calendar.
   
   
   
   
   
   


2. Community engagement and channel management:
   
   
   • Foster a sense of community by actively engaging with followers and promptly responding to comments, messages, and mentions.
   
   
   • Monitor and participate in relevant conversations and trends within the social media landscape.
   
   
   • Periodically monitor social media accounts over evenings and weekends to watch for emerging situations and advise stakeholders on appropriate responses.
   
   
   • Serve as a member of the college's emergency communications team.
   
   
   • Manage and maintain official social media accounts on platforms such as Instagram, LinkedIn, Facebook, TikTok, and others.
   
   
   • Stay updated on platform trends and best practices to optimize engagement.
   
   
   
   


3. Content development and curation:
   
   
   • Generate compelling and creative content, including text, images, and multimedia, to elevate the college's brand and build awareness of stories and achievements.
   
   
   • Curate user-generated content that reflects the diverse experiences of our students, faculty, and alumni.
   
   
   
   


4. Analytics:
   
   
   • Develop key performance indicators to measure success across our social channels.
   
   
   • Use analytics tools to measure the effectiveness of social media efforts.
   
   
   • Provide regular reports on KPIs and recommend adjustments for continuous improvement.
   
   
   
   


5. Perform other duties as assigned.

Minimum Qualifications:

Bachelor's degree in Multimedia, Marketing, Communications, or a related field. Relevant experience can be substituted for education. 3+ years experience.

Preferred Qualifications:

5+ years experience.

Physical Demands:

Must be able to move around the campus, including walking, climbing stairs, and navigating hills. and move up to 20 lbs using appropriate equipment or assistance as needed.

Contact(s):

James Schuller

Contact Email:

schullerj@denison@edu

Open Until Filled:

Yes

Special Instructions to Applicants:

To be considered, applicant must submit a porfolio or samples of previous social media work.

Denison University Background Check Statement:

The final candidate will undergo a background check as a conditional offer of employment.

Denison University EEO Statement :

EEO Statement


Denison University is an Equal Opportunity Employer.To achieve our mission as a liberal arts college, we continually strive to attract and hire candidates with diverse backgrounds, experiences and identities. Denison fosters a campus community that recognizes the value of all persons regardless of age, disability, ethnicity, gender expression and identity, national origin, race, religion, sexual orientation, or socio-economic background. For additional information and resources about diversity at Denison, please see our commitment to inclusion, diversity, equity and antiracism (IDEA) at
Denison Forward.




ADA Statement

If you require a reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please contact the Office of Human Resources at (740)587-6299 or by email at
HR@denison.edu.

Apply Now