Yahoo is a global media and tech company that connects people to their passions. We reach hundreds of millions of people around the world, bringing them closer to what they love-from finance and sports, to shopping, gaming and news-with the trusted products, content and tech that fuel their day. For partners, we provide a full-stack platform for businesses to amplify growth and drive more meaningful connections across advertising, search and media.

About Yahoo

Yahoo serves as a trusted guide to hundreds of millions of consumers globally with its

portfolio of iconic brands that includes Yahoo News, Yahoo Finance, Yahoo Sports, Yahoo

Mail, Yahoo Search, AOL, Engadget, TechCrunch, Rivals and many more. For brands and

agencies, Yahoo Advertising offers omnichannel solutions, premium content and powerful

cross-channel data to engage audiences and deliver results.

Position Summary

We are looking for a design-, copy-, and performance-obsessed Creative Strategist to develop innovative strategies across all paid channels, from social to CRM. As a creative strategist, you will be a key player in transforming Yahoo's portfolio of brands through paid campaigns, shaping the strategy and up-leveling real-time opportunities. You'll be one of the architects behind our brand's presence on paid and will plan, develop, and execute content that drives brand awareness and traffic. We're seeking a detail-minded creative thinker and social storyteller with a passion for staying ahead of trends and a strategic mind for data-driven decisions. Reporting to the Head of Performance Creative in the Yahoo Marketing Studio, you will help bring ideas to life for millions of screens. You will partner with a team of creative professionals and media strategists, driving our business goals as you create compelling content that resonates with our audience and strengthens our brand's connection with customers.

Key Responsibilities

• Think big- Come up with creative ideas for key marketing initiatives for our portfolio of brands. Drive and participate in creative brainstorming, concept development and execution of paid campaigns


• Roll up your sleeves - . Be a highly-efficient go-getter who is poised to produce ideas and who dives in with an optimistic and creative approach to solving problems


• Work well with others - Partner with cross-functional teams (media, design, copy, video editors, analytics, social, influencer, product and more) to strategically execute the work, align objectives, support new initiatives, and drive engagement and traffic. Incorporate ideas and make revisions in response to the critique of other team members and clients.

• Be organized - Build a deep understanding of the marketing calendar and team players to strategically find moments to make Yahoo break through. Use strong project management skills to execute.


• Thrive in ambiguity - Champion a culture of innovation and curiosity to do the unexpected, obsessing the details without constant direction

• Be strategic - . Understand the company's strategy and insights, ensuring creative work aligns with our larger mission and contributes to our strategic goals. Craft persuasive decks to share our vision.


• Trend Awareness: Continuously research and explore current digital and design trends in order to keep up to date aesthetic and understanding of what drives audience and engagement in digital design now. Incorporate innovative approaches into our creative strategy.

• Be performance-obsessed - Partner with the Analytics team to monitor performance of campaigns for insights and inspiration for optimizations and future iterations

Qualifications:

• Bachelor's degree in Marketing, Communications, Social Media, or a related field.


• Proven experience in creative strategy, at an advertising agency or a brand.


• In-depth knowledge of digital media platforms, trends, and best practices.


• Ability to juggle multiple projects and work efficiently under tight deadlines.


• Creative thinker with an ability to develop engaging and shareable content.


• Strong analytical skills and experience with social media performance tools.


• Excellent written and verbal communication skills.


• Flexible, collaborative, accepts and manages feedback well.


• Ability to work collaboratively in a team environment.

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form ( www.yahooinc.com/careers/contact-us.html ) or call 408-336-1409. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.

At Yahoo, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion ( www.yahooinc.com/diversity/ ) page to learn more.

The compensation for this position ranges from $90,750.00 - $188,750.00/yr and will vary depending on factors such as your location, skills and experience. The compensation package may also include incentive compensation opportunities in the form of discretionary annual bonus or commissions, in addition to equity incentives. Yahoo provides industry-leading benefits including healthcare, 401K savings plan, company holidays, vacation, sick time, parental leave and an employee assistance program. Eligibility requirements apply.

Yahoo has a high degree of flexibility around employee location and hybrid working. In fact, our flexible-hybrid approach to work is one of the things our employees rave about. Most roles don't require specific regular patterns of in-person office attendance. If you join Yahoo, you may be asked to attend (or travel to attend) on-site work sessions, team-building, or other in-person events. When these occur, you'll be given notice to make arrangements.

If you're curious about how this factors into this role, please discuss with the recruiter.

Currently work for Yahoo? Please apply on our internal career site.