Posted in Other 10 days ago.
Type: Full Time
Location: Pleasanton, California
Your work days are brighter here.
At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That's why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don't need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.
About the Team
Workday's vision for DEI is fueled by our commitment to Value Inclusion, Belonging, and Equity for all - we call it VIBEā¢. The VIBE team sits within People & Purpose (HR) in support of our global workforce. We are a group of advisors and consultants that provide expert guidance to improve and drive key initiatives that positively impact our employees, customers and communities. Our focus on VIBE is integrated into everything we do - recruiting, product, data analytics, development, career advancement and so much more.About the Role
The Sr. VIBE Communications Manager is responsible for providing internal communications, campaigns and marketing support across VIBE priority projects, events and signature programs, as well as helping ensure a VIBE perspective is intentionally infused within People & Purpose messaging. This role will lead an important portfolio of work through influence and ability to inspire and engage our employees through inclusive storytelling that elevates the voices of our diverse workforce. Our ideal candidate has a genuine passion for diversity, inclusion, belonging, and equity, experience in the field and expertise in communications. The role requires an ability, mindset and willingness to navigate complex, sensitive and sometimes controversial topics, as well as agility in responding to issues that arise in the internal and external environment that impact employee communities across Workday.
This role will involve managing the needs of both internal and external partners and stakeholders, including but not limited to executives, and cross-functional collaborators.You'll partner closely with our VIBE team and work with across business functions and regions to help craft stories, develop and deploy messaging that connects our 19,000+ employees to our strategy. In addition, you'll have a pulse on what's top of mind for our executives, people leaders and employees when it comes to VIBE and awareness of current VIBE related industry topics, using those insights to create community and experiences that help employees feel connected and inspired in this work and how it supports our company vision to Value Inclusion, Belonging, and Equity for all.
Internal Communications
Provide DEI practitioner subject matter expertise to inform global/regional communication and marketing strategies, campaigns, initiatives and partnerships
Partner with VIBE Communications Director and other key collaborators and partners to assess effectiveness and overall impact of VIBE content on across channels
Content Development & Strategy
Develop a communications strategy that connects VIBE with the Workday corporate narrative and business priorities
Develop digital marketing assets and campaigns to amplify VIBE priorities, programs and signature events
Develop metrics & KPIs to measure impact and effectiveness of VIBE messaging, storytelling and key communication methods
Executive Communications
Serve as a strategic communications advisor and thought partner to Workday's Chief Diversity Officer, the VIBE leadership team and other key business leaders building their VIBE identities, stories and platforms
Help strategically communicate and position VIBE as a differentiating factor in Workday's products and solutions
Skills/Capabilities:
DEI Communications Strategies
Content Creation & Marketing
Strategic Communication
Global Collaboration
Influencing Change
Journalistic-style storytelling
Thought leadership narratives & storytelling
Curiosity, Compassion & Courage
Navigating Ambiguity
Problem Solving
Project Management
Executive Engagement
Digital Content Creation
Content & SEO Copywriting
About You
As a key member of the VIBE Global Communications Team, you will serve as a strategic advisor and subject matter expert on B&D/VIBE-related communications and multicultural marketing initiatives. You will partner and lead various elements of the communications and marketing strategy to Value Inclusion, Belonging, and Equity (VIBE) at Workday. The role will report to the Director, Belonging & Diversity Communications. In this role, you will partner closely with our broader corporate communications team within the Marketing Organization. You should have a passion for building a more diverse and inclusive world, enjoy the art of storytelling and demonstrate a strategic, data-driven mindset to inspire highly engaging and impactful communications.
Basic Qualifications
Experience leading DEI communications or working on DEI programs
Integrated marketing, social media and communications
Proven ability to think strategically and drive execution across multiple communications disciplines and channels
Leadership agility and ability to advise and influence senior leaders on communications approach, messaging and positioning
Experience working on global storytelling
Steer outcomes with confidence
Issues or reputation management experience
Experience managing projects end-to-end, with an ability to multitask, move quickly, self-start and be agile enough to operate with ambiguity
Excellent writing, storytelling and creative skills
Workday Pay Transparency Statement
The annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate's compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday's comprehensive benefits, please click here.
Primary Location: USA.CA.Pleasanton
Our Approach to Flexible Work
With Flex Work, we're combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.
Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.
Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.
Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process!
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