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Part Time Social Media Coordinator, Public Affairs - Lakeland at Publix Super Markets, Inc.

Posted in Public Relations 30+ days ago.

Type: Full-Time
Location: Lakeland, Florida





Job Description:

Publix Super Markets tops the list of privately-owned supermarkets in the US. We hold no long-term debt and continue to grow year after year. Publix and our associates excel in community involvement, volunteerism, and environmental sustainability. Our collective commitment to diversity has contributed to our success in being a great place to work and shop. It’s satisfying to work for – and be an owner in – a Fortune 100 company that is widely recognized as a leader in the supermarket industry.

Within our Customer Care & Social Media Department, you’ll work as a Social Media Coordinator who impacts Publix by practicing a consistent brand voice, strengthening customer engagement and perception, executing care and customer recovery, and impacting the customer experience online.

In Publix's corporate offices, we value in-person interactions, similar to those our store associates have with customers. Many of Publix's corporate offices offer work from home up to two days a week. Each business area implements their policy differently and should be discussed during interviews.

What you’ll do


  • engage with Publix customers and fans on Facebook, Twitter, Instagram, and YouTube

  • monitor and understand the holistic conversation and sentiment about the Publix brand online, and identify trends and potential reputation issues

  • responsible for various communications and tasks to support content and community efforts across the Social Media team

  • provide premier customer service, leverage knowledge resources, and strive to achieve a positive outcome for every care case that happens on social media channels


  • Bachelor’s degree in Business, Public Relations, Mass Communication, Marketing, New Media, Journalism, or equivalent experience in any of these areas

  • at least one year of experience in a customer service-oriented role

  • at least one year of experience using social media for a business

  • at least one year of experience in a communications-focused role

  • knowledge and understanding of social media platforms, including use cases for customers or fans and for brands

  • knowledge of Publix history, culture, and branding

  • drive, flexibility, and initiative

  • time management skills

  • situational awareness and customer service skills

  • written communication skills

  • basic knowledge of Microsoft Word, Excel, and PowerPoint, as well as other Microsoft Office applications including Outlook, Windows Explorer, SharePoint, Planner, etc.

  • willingness to work a flexible schedule, including nights, weekends, holidays, and extended hours


  • Bachelor’s Degree in Business, Public Relations, Mass Communication, Marketing, New Media, Journalism

  • three or more years of experience in a customer service-oriented role

  • two or more years of experience with social media for a business

  • two or more years of experience in a communications-focused role

  • knowledge in best practices for customer communication and response protocols, established in the department

  • knowledge and understanding of social media analysis and trends identification

  • knowledge of external and internal product and service information

  • intermediate knowledge of Microsoft Word, Excel, and PowerPoint

  • knowledge of social media aggregating and listening tool(s) such as Sprinklr

  • knowledge of social media engagement and publishing tools

  • knowledge of Publix’s Customer Care & Social Media case management system

  • bilingual including written communication (Spanish and English)


  • Employee stock ownership plan that contributes Publix stock to associates each year at no cost· An opportunity to purchase additional shares of our privately-held stock

  •  401(k) retirement savings plan

  •  Group health plan (with prescription benefits)

  •  Group dental plan

  •  Group vision plan

  •  Tuition reimbursement

  •  Free hot lunches (buffet-style) at facilities with a cafeteria

  •  Paycheck direct deposit

  •  Credit union

  •  Access to over 50 discount offers including discounts on computer, vehicle and wireless purchases.





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