Job Summary

Zimmer Biomet is a world leader in musculoskeletal health solutions. Our team members are part of a company with a heritage of leadership, a focus on shaping the future, and a mission dedicated to alleviating pain and improving the quality of life for people around the world.

market trends, issues and competitive environment and forms strategic plans for product brand or sub-segment. Leads the effort to initiate new product strategies in the form of supporting existing brands and/or sub-segment and creating new products. Evaluates the needs of product marketing and sales personnel on a global basis and initiates strategies that meet regional and worldwide requirements.

Principal Duties and Responsibilities

Leads the marketing development effort to bring new products from concept through commercialization including market exit

Actively participates in assigned project teams. Acquires product information through market research and regional input to assure projects meet the needs of the intended markets

Works across multiple internal and external groups such as design, packaging and labeling, regulatory claims, surgical technique generation, advertising, sales force education, etc

Maintains high level of product category knowledge through staying current in published information, regional market contacts, surgeon interaction, and industry educational meetings

Own major brands and/or sub-segment of the portfolio

Responsible for cultivating strategy at the brand and/or sub-segment level

Ensures execution of key strategies for the brand and/ or sub-segment level

Interact closely with Marcom teams to define clear messaging for the brands/sub-segments

Define clinical evidence plan with the clinical strategic lead for the bands and/or sub-segment

Expected Areas of Competence

• Uses knowledge of existing products, new developments and market needs to formulate strategic and creative marketing plans.

• Develops a firm understanding of financial trends and performance in specific brand lines.

• Prepares forecasts and identifies market shifts and threats.

• Uses and understands technical medical language to interact with internal and external customers. Translates technical language and discusses it internally in business terms.

• Assesses brand viability relative to existing products with new product offerings to enhance overall brand offering. Champions the brand through a comprehensive understanding of customer and end-user needs and product positioning relative to the competition. Builds and maintains long-term relationships with high level surgical consultants, key strategic customers and regional sales teams to promote and support the Zimmer brands.

Education/Experience Requirements

• B.A./B.S., preferably including formal studies in Business or Engineering

• Minimum five (5) years of marketing experience required, prior internship/co-op within medical device preferred.

• Familiarity with Zimmer Biomet products, procedures, and promotions preferred

• Orthopaedic experience is preferred. Experience in both Sales and Commercial Marketing is preferred.

Travel Requirements

Up to 40%

Additional Information

EOE M/W/Vet/Disability

This is not an exhaustive list of duties or functions and may not necessarily comprise all of the "essential functions" for purposes of the ADA.

At Zimmer Biomet, we believe in The Power of Us, which means that we are stronger together. We are committed to creating an environment where every team member feels included, respected, empowered, and celebrated.