Dexcom, Inc. empowers people to take control of diabetes through innovative continuous glucose monitoring (CGM) systems. Headquartered in San Diego, California, Dexcom has emerged as a leader of diabetes care technology. By listening to the needs of users, caregivers, and providers, Dexcom simplifies and improves diabetes management around the world.
Position Summary:
Dexcom is seeking a highly motivated, aspiring marketing leader who is eager to help grow a brand dedicated to improving the lives its customers. The Consumer Marketing Specialist will be responsible for helping build and execute consumer marketing initiatives that drive adoption and brand loyalty of our innovative products and services. The goal is to create smart, simple, and impactful work that grows the business while also creating a deeper relationship with the diabetes consumer. We are looking for a team collaborator, strategic thinker, and someone ready to hit the ground running with energy and curiosity.
Essential Duties and Responsibilities:
Support the development, execution, and measurement of patient-focused marketing initiatives that drive results and foster brand loyalty
Develop integrated marketing plans, working with broader teams to leverage all touchpoints, included but not limited to paid advertising materials, promotions and partnerships, digital and social media, website, email and events
Report on results, learnings, and best practices to ensure continuous improvement
Collaborate cross-functionally with product management, regulatory affairs, clinical affairs, legal and other departments as appropriate to effectively manage projects and find solutions forward
Manage the official review process to ensure all marketing materials are approved via the document control system
Partner with external agencies and business partners on marketing initiatives, managing asset development and distribution across multiple channels
Continuously bring new ideas to the table to strengthen creative and improve process based on best-in-class standards
Support team and department processes to help team stay organized, agile, and efficient
Understand the consumer and their journey, incorporating research insights into marketing content and agency task briefs
Required Qualifications:
Minimum 2-3 years brand marketing experience
Preferred Qualifications:
Consumer marketing experience, preferably within consumer-packaged goods, tech, or health industries
Must be able to balance several marketing initiatives at once with accuracy and timeliness
Effective and efficient communicator who has working cross-functionally to drive results
Proven results in various marketing disciplines including strategic planning, media, and creative development
Ability to translate marketing plans into innovative stories for social/digital channels
Cross-channel experience, with strong digital acumen
Strong drive for results and the ability to display strategic thinking, self-motivation, insatiable curiosity, and a passion for connecting with people
Attention to detail, able to execute tasks with care and follow-through
Action-oriented with the ability to think and react quickly to changing circumstances
Strong sense of urgency, even when managing initiatives with long lead times, adaptability, and flexibility to meet changing priorities and adjust to different management styles
Functional Description:
Work is primarily achieved by individual along with others, or through project teams, utilizing technical or subject-matter expertise to achieve results
Requires specific expertise in professional / functional area(s)
Is expected to communicate laterally and engage others across the organization and have some level of influence on decisions
Functional/Business Knowledge:
Developing professional expertise, applies company policies and procedures to resolve a variety of issues.
General application of concepts and principles
Demonstrates project management skills and successful track record of completion
Contributes to the development of new concepts, techniques, and standards.
Scope:
Receives general oversight and guidance on approaches to compete project related tasks.
Works on problems of moderate scope where analysis of situations or data requires a review of a variety of factors.
Develops solutions to a variety of problems
Builds productive internal/external working relationships.
Judgement:
Exercises judgment within defined procedures and practices to determine appropriate action.
Normally receives general instructions on routine work, detailed instructions on new projects or assignments.
Experience and Education Requirements:
Typically requires a Bachelor's degree and a minimum of 2-3 years of related experience.
Language Skills: Must be able to communicate effectively in English. Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence. Ability to speak effectively before groups of customers or employees of organization.
Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. May be required to perform the following Physical Activity: Standing, walking, sitting, using hands, handle or feel, reach with hands and arms, climb or balance, stoop, kneel, crouch, or crawl, talk or hear, taste or smell. May be required to lift 0 lbs. to over 100 lbs.
Work Environment: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. May be exposed to the following environmental conditions: Wet or humid conditions, work near moving parts, work in high - precarious places, fumes or airborne particles, toxic or caustic chemicals, outdoor weather conditions, extreme heat (non-weather), extreme cold (non-weather), risk of electric shock, work with explosives, risk of radiation, vibration. The noise level in this work environment can range from quiet to very loud.
Please note: The information contained herein is not intended to be an all-inclusive list of the duties and responsibilities of the job, nor are they intended to be an all-inclusive list of the skills and abilities required to do the job. Management may, at its discretion, assign or reassign duties and responsibilities to this job at any time. The duties and responsibilities in this job description may be subject to change at any time due to reasonable accommodation or other reasons.
Workplace Type:
The Workplace Type for this role is Flex. Based on the nature of your position you will be working onsite approximately 2-3 days per week from collaborative space and hoteling desks at our Dexcom sites. You will need to be located within commuting distance (typically 75 miles/120km) of your assigned Dexcom site.
If you are an individual with a disability and would like to request a reasonable accommodation as part of the employment selection process, please contact Dexcom Talent Acquisition at talentacquisition@dexcom.com.
An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. Dexcom's AAP may be viewed upon request by contacting Talent Acquisition at talentacquisition@dexcom.com.
View the OFCCP's Pay Transparency Non Discrimination Provision at this link.
