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Marketing Manager - Spectrum Enterprise at Charter Communications

Posted in Management 30+ days ago.

Location: Stamford, Connecticut





Job Description:

At a glance:


  • Are you a creative and organized professional proficient in developing innovative lead generation campaigns for marketing programs?

  • Can you guide all aspects of marketing campaigns from concept through implementation for all of our products and services?

  • Do you desire a competitive salary with lucrative benefits and a focus on professional development?

Our company:

At Spectrum Enterprise, our goal is to foster an engaging work environment that encourages our team members to reach their full potential. We promote a culture of excellence that celebrates diversity, innovative thinking and dedication to consistently exceeding client expectations.

Spectrum Enterprise, a part of Charter Communications, Inc., is a national provider of scalable, fiber technology solutions serving America's largest businesses and communications service providers. The broad Spectrum Enterprise portfolio includes networking and managed services solutions: Internet access, Ethernet access and networks, Voice and TV solutions. Spectrum Enterprise's industry-leading team of experts works closely with clients to achieve greater business success by providing solutions designed to meet their evolving needs. More information about Spectrum Enterprise can be found at enterprise.spectrum.com.

Highlights:

As the Marketing Manager, you exceed client expectations through the cross-functional management of multiple marketing functions across the entire client life cycle process. You focus on leading marketing and lead generation campaigns. You excel at collaborating with marketing operations and analytics, marketing technologies, client life cycle management, brand and content teams. You ensure success by facilitating and managing test cycles from inception through implementation.

You propel business through the development of enticing strategic multi-channel campaigns and promoting marketing throughout the organization. You grow and develop sales and revenue through client acquisition supporting the entire enterprise portfolio. You have an aptitude for assembling and guiding high-performing marketing teams. You excel at managing your team in an office environment while guiding marketing campaigns across the organization. You report to the Director of Enterprise Demand Generation for goals, guidance and assistance.

Position benefits:

  • Competitive salary with bonus.

  • Health, vision and dental insurance.

  • 100% company match 401(k) up to 6%.

  • Company funded retirement accumulation plan for an additional 3%.

  • Education assistance.

  • Pretax childcare spending account.

  • Paid holidays, vacation days, personal days and sick days.

  • Employee discount on spectrum services where available.

What you will do:

  • Encourage company-wide excellence through active and consistent support of all efforts to enhance and simplify the client experience.

  • Be the empowering leader of marketing programs for all products and offers by managing lead generation campaigns while working with marketing operation, marketing analytics, marketing technologies, client life cycle management, brand, content and delivery from inception through implementation.

  • Support the buyer journey by collaborating with business leaders to determine target strategies and schedules while ensuring a successful cycle through the support of client acquisition.

  • Drive the buyer cycle by developing, maintaining and communicating marketing programs for all targets, product offers and geographic areas.

  • Increase sales by strategizing and implementing applicable programs and analyzing campaign performance across key metrics.

  • Maximize marketing efficiency and effectiveness by tracking response and conversion, creating a budget and comparing the return on investment (ROI) to cost per connect.

  • Expand industry knowledge by communicating with internal and external research groups, industry organizations and other experts.

  • Set and meet deadlines for multiple projects while maintaining accuracy and efficiency through effective project management skills.

  • Perform additional duties related to the position as assigned.

Required keys for success:

  • Five or more years of marketing experience.

  • Proven prioritization and organizational skills with the ability to manage multiple projects and tasks simultaneously while working with a sense of urgency.

  • Deadline-driven with the ability to manage all phases of a large project independently in a dynamic, fast-paced environment.

  • History of working with all levels of an organization while showing sound judgment and initiative to accomplish job duties.

  • Expert at making recommendations and managing and fostering change.

  • Track record of analyzing and interpreting data to make recommendations.

  • Confidence when presenting complex information at the executive level.

  • Solid attention to detail balanced with a focus on the client using honesty, integrity and ethics.

  • Proficient with Microsoft Word, Excel, PowerPoint and Outlook.

  • Effective written and spoken English communication skills with all levels of an organization.

How you will stand out from the crowd:
  • Hands-on lead generation experience.
Your education:

  • Bachelor's degree in marketing or a related field, or an equivalent combination of education, training and experience (required).

  • Master's degree in business administration (preferred).

|13552 - Southern New England|01906 - Stamford CT Tresser Blvd
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