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Social Media Community Manager at Lands End Inc

Posted in Management 30+ days ago.

Type: Full-Time
Location: New York, New York





Job Description:

Job Functions (Employees must be able to perform the job functions of this position satisfactorily. The requirements listed below are representative of the duties, knowledge, skills, and/or abilities required. If requested, reasonable accommodations may be made to enable employees with disabilities to perform the essential job functions.)



  • Support the strategy, planning, and execution of Lands’ End social content, ensuring social calendar is regular, relevant, and engaging.

  • Partner with copywriters and designers to create social posts for use on Lands’ End social channels including Facebook, Instagram, Pinterest, Twitter, LinkedIn, and TikTok.

  • Engage with our social followers to build relationships with the community and drive brand affinity.

  • Support customer service team in ensuring our customer inquiries on social media are responded to in a timely and efficient manner.

  • Contribute to our weekly, monthly, and ad-hoc social reporting including post performance, social listening, and competitive benchmarking.

  • Monitor and report on the effectiveness of community and of social media campaigns.

  • Liaise with internal stakeholders to relay customer feedback insights gained from online conversations within the community.

  • Work alongside the social media manager to generate new ideas for social content to drive communications.

Skills



  • A degree in Marketing, Public Relations, English or related field.

  • Previous experience in social media in the retail industry or previous experience as a community manager or a similar role.

  • Passionate and articulate with the ability to analyze the implications of online communications and messages.

  • Able to work in a fast-changing and evolving industry.

  • Excellent written and verbal skills in English.

  • Bilingual or Multilingual Applicants encouraged.

Creative