Posted in General Business 30+ days ago.
Type: Full-Time
Location: Jersey City, New Jersey
We are in search of a proven, performance marketer responsible for driving incremental high-quality customer growth for the wealth management business through lead generation, customer acquisition & deepening initiatives.
The Wealth Management business is a focused area of growth for the firm, and this role will be responsible for driving customer acquisition through paid channels and refer-a-friend for all USWM products.
This Vice President will be responsible for developing, implementing, analyzing and reporting on marketing strategies to acquire customers for J. P. Morgan and Chase wealth management offerings. This includes working with product owners to develop growth initiatives through Chase owned properties (Chase.com and Chase mobile app), Email, Display, Paid Search, SEO, Affiliates, and Social Media. The candidate will be responsible for developing and handing off campaign requirements to execution team and creating testing plans to establish learnings to inform offer, universe targeting, creative, conversion funnel improvement testing and understanding how to effectively invest marketing dollars.
The ideal candidate will have an extensive background in digital marketing, have demonstrated innovation in creating new digital marketing strategies and tactics, and have strong execution skills.
The role will require close partnership and integration with segment marketing teams, data & analytics, finance, channel/product owners and the consumer bank and card portfolio growth teams. This is a highly-visible strategic role with significant interaction with cross-functional teams and leaders across the firm.
The role will report to the Head of Wealth Management Acquisition and Digital Sales.
Key Responsibilities
The right person for this role:
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as any mental health or physical disability needs.
Equal Opportunity Employer/Disability/Veterans
The Judge Group Inc.
|
Dragados USA
|
Church World Service, Inc.
|
Rite Aid of New York
|
Rite Aid of Pennsylvania Inc.
|
Rite Aid of Pennsylvania Inc.
|