APAC Marketing Manager

Job Locations

IN

Overview

DDNStorageis the world leader in high performance and massively scalable data management and storage solutions that accelerate business results and scientific insights for data-centric organizations worldwide. Our unified, end-to-end platform uniquely addresses the tiered storage and large scale data management demands of mixed workloads, multiple collaborative data centers and Web and cloud environments. Across traditional and commercial high performance markets, customers rely on DDN Storage to solve the most demanding big data problems in industries such as cloud, online content and social networking, security and intelligence, life sciences, finance, energy and media production.

Job Description

Job Location :: Anywhere in India

Job Title : APAC Marketing Manager

We are currently seeking a Product Marketing Manager for Asia-Pacific region. Role will be based in India and eligible to work remotely from any of the metropolitan cities. Successful candidate may need to travel occasionally within India and internally to carry out the responsibilities.

Job Summary:

The successful candidate will own the business planning function for their vertical markets and be responsible for the promotion and messaging around DDN's industry-leading storage technologies across High Performance Computing (HPC), Artificial Intelligence and Enterprise market. This role will report into General Manager for India & Rest Of APAC and leverage the larger sales and marketing team. The successful candidate will be a marketing leader and a self-starter who acutely understands storage and HPC marketing within DDN's Big Data solutions portfolio.

Responsibilities for this role include but are not limited to:

Product marketing content creation for specific DDN, Tintri & IntelliFlash platforms, including:


• Core product feature/benefit messaging


• Competitive positioning


• Articulation of product benefits


• Integration within a customer and partner ecosystem


• Support of vertical solutions marketing opportunities (Examples include solutions briefs, case studies, white papers, customer presentations, public speaking, social media etc.)


• Partner relationship/eco-system development




• Oversee the content and ensure the frequency of demand generation initiatives


• Participate in outreach programs such as webinars, local events, etc.


• Manage award submission and participation programs for key conferences & events -Participate in and create content for sales training

Qualifications for this role are:

• Strong familiarity with the HPC and Enterprise storage marketplace and leading technologies, including application providers and system integrators


• Specific, deep experience and knowledge in one or more vertical markets such as financial services, life sciences, artificial intelligence, manufacturing simulations etc.


• Understanding of storage infrastructure and content-intensive applications


• Knowledge of ancillary products and concepts such as servers, networking, virtualization, cloud


• Strong familiarity with the competitive landscape and competitive offerings and product trends


• 5+ years of relevant experience in roles associated with product marketing in server/data storage, HPC or Big Data industry, business development and/or sales


• Professional marketing skills including understanding how to develop positioning and messaging


• Must have extremely good communication skills and very well versed in spoken and written English.


• Must have experience of digital marketing on technical products, arranging online/physical workshops, seminars, attracting audience for digital events and managing entire events from concept to delivery.


• Must be comfortable working with channel partners, customers and industry analysts over phone, email and other collaboration tools.


• Must have experience of running marketing campaigns targeting C-class executives, decision makers and IT leads. Should have run campaigns around product launches, user groups etc.


• Must have experience of teaming with channel partners to build pipeline and working with sales team to close the deals.


• Must have worked on understanding portfolio of data storage products, working with engineering and product management to create product demos and marketing literature.


• Must have experience in developing product positioning, messaging and competitive differentiation for data storage products.


• Should have experience working with global team especially in Asian counties.


• Should have bachelors/masters degree in computer science, computer or electronic engineering OR business administration or marketing.

DDN Core Characteristics

DDN has a very strong orientation towards these 4 characteristics and any successful employee will demonstrate these capabilities:

Self-Starter - Takes independent action to identify and solve problems. Seeks out relevant information needed to make decisions. Gets involved with new initiatives.

Success/Achievement Orientation - Delivers quality results consistently. Targets, achieves (or exceeds) measurable results. Sets challenging goals, focuses on critical priorities, and is accountable.

Problem Solving - Recognizes problems and responds with a systematic assessment that identifies and addresses cause of issue. Practical, realistic, and resourceful.

Innovative - Builds and improves key business processes that enhance the effectiveness of DDN. Generates new ideas, challenges the status quo, and solves problems creatively.

DataDirect Networks, Inc. is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, gender expression, transgender, sex stereotyping, sexual orientation, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.