Posted in General Business 30+ days ago.
Type: Full-Time
Location: Green Bay, Wisconsin
Associated Bank is an equal opportunity employer committed to creating a diverse workforce. We support a work environment where colleagues are respected and given the opportunity to perform to their fullest potential. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors. Applicants with a disability who need assistance applying for a position with Associated Bank are asked to email: careers@associatedbank.com
Job Summary
With expertise in the Multi-Channel Marketing Platform (MCCM platform), work with a variety of functional teams to design, scope and implement multi-channel marketing campaigns to support business goals. Focus on leveraging Acoustic marketing tools to use data to create consistent campaigns across email, web, SMS, social, and more to improve customer engagement, optimize campaigns, manage assets, and increase customer loyalty. To fully leverage all capabilities of the MCCM system and meet Marketing business goals, this position will play the role of system administrator, business analyst, technical implementation lead, and multi-channel marketing strategist. Must be highly organized and detail-oriented, with an understanding of all system capabilities to assist in creating roadmaps for future releases, solving for current limitations, and contributing to overall digital marketing strategy. Develop strong relationships and communicating across a wide range of constituents, including business/functional unit leaders, Operations/IT, Legal/Compliance and other Marketing support functions.
Job Accountabilities
Education
Compliance Statement
Fully complies with all applicable enterprise policies and procedures. Acts in compliance with all applicable laws and regulations as outlined in training materials, including but not limited to Bank Secrecy Act. Responsible for reporting suspicious activity to Financial Intelligence. Responsible to report all customer complaints as prescribed and procedure violations to management or HR. Responsible to report ethical concerns as needed to Associated’s anonymous Ethics Hotline.
Associated Bank is committed to working diligently with any colleague who needs an accommodation perform the essential functions of the job. Please contact the Leaves & Accommodations office to request an accommodation.
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