Kforce has a client in Juno Beach, FL that is seeking a Media Buyer.
Job Responsibilities:
In this role, the Media Buyer will develop paid media campaigns in collaboration with communication and social media team members
Manage campaigns across search, social, video, and display platforms.
Craft compelling paid search ads
Analyze campaign metrics, developing insightful reports and telling a story from data
The Media Buyer will identify campaign optimizations and creative A/B testing opportunities
Manage the campaign structure, budgets, and billing across all ad platforms
Be passionate about the numbers, digging into performance metrics and providing ideas for how to improve campaigns
Meet with internal creative teams to develop compelling ads based on platform best practices
Stay highly organized, yet flexible, while managing a portfolio of ad campaigns
As a Media Buyer, you will work occasional nights and weekends as needed
REQUIREMENTS:
5+ years of digital marketing experience with at least 2+ years of hands-on digital media buying experience
Excellent communication and writing skills - strong attention to detail
Proficiency in social ad platform/campaign set-up on Facebook, Instagram, Google Ads, Bing etc.
Working knowledge of Adobe Analytics and/or Google Analytics
Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.
