Creative Services Director - KGUN

KGUN and KWBA, the EW Scripps affiliate ABC and CW stations in Tucson, AZ is looking for a positive, proactive, collaborative, and highly engaged individual to join our team as a Creative Services Director (CSD). The CSD is responsible for leading the day-to-day operations of the Creative Services department, working collaboratively in constructing the stations’ creative direction and content, as well as the responsibility for continuing development and growth of the creative services team.

WHAT YOU’LL DO:

• Oversee the brand image, strategy, and execution, including supervising all aspects of station promotions and marketing using on-air, online, and outside media resources.




• Responsible for the development of promotional strategic plans, multi-media marketing plans, promotional News campaigns, and general programming promotions.




• Develop web-based promotions and actively monitor the image of station’s website.




• Supervise and schedule day-to-day activities in the Promotion Department.




• Liaison and collaborate with network and syndicators regarding the station’s promotional activities.




• Coordinate and collaborate commercial production and sales promotions with the Sales Department.




• Develop and coordinate viewer-related contests for station.




• Develop and monitor annual budgets for Creative Services Department.




• Lead and critique creative concepts (both design and copy), providing strong art direction for the creative team on content that is being developed and providing guidance with copywriting.




• Lead, guide, direct and provide creative feedback to a team of designers cultivating and developing design and layout skills.




• Cultivate and support a passionate and driven creative team that has the strong desire to always design and execute best in class work.




• Provide leadership, training, and knowledge in all online, digital experience with display ads, websites, landing pages, print, branding, motion, and video work.




• Responsible for coordination of all third-party vendors, including setting service agreements and budgets in collaboration with the creative leadership team.




• Perform other duties as may be assigned by station GM and corporate management.

OUR TEAM:

KGUN is composed of a diverse community of welcoming, mission-focused and energetic individuals that continue to grow professionally as we grow our company, with everyone rising to their full potential in every aspect of our business.  “Give light” is not just a motto at Scripps – it is a mantra that guides our daily work. We believe in the power of journalism to change lives, to strengthen communities and to create a better-informed world.

Famous for its dramatic beauty, the Sonoran Desert covers the Tucson area with spectacular cacti – including the giant saguaro, a symbol of the American Southwest. But don’t be fooled by the term “desert” because mountain ranges in all directions offer scenic drives, and even snow skiing. In the winter you can go for a hike in the valley, then drive up to Mt. Lemmon and enjoy the slopes. Tucson’s legendary year-round sunshine and saguaro-and-sunset landscape have romanced visitors for decades.

WHAT YOU’LL NEED:

• A Bachelor's degree in Marketing, Journalism, Communications, or other related field is preferred, or an equivalent business experience.



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  A minimum of five (5) years of progressively responsible multimedia creative/management experience in the areas of promotion, production and/or creative services for medium to large market.

  
  

  • Preferred: previous supervisory and/or managerial experience.

  
  



• A proven professional record for development of successful marketing concepts and branding efforts is a necessity.

WHAT YOU’LL BRING:

• Excellent verbal, written and social media communication skills.




• Exceptional eye, skills, and knowledge for overall creative design.




• Identifies key barriers/core problems and applies problem-solving skills in order to deal creatively with complex situations.




• Thinks strategically to be competitive and innovative in a crowded marketplace. Troubleshoots and resolves complex problems to successful outcomes.




• Operates with considerable latitude; independently performs assignments to results expected; determines and develops approach to solutions.




• Possess expert skills in Creative Suite (Adobe Creative Cloud-Photoshop, After Effects, Motion applications) software programs.




• Excellent computer skills including Microsoft Office, and social media programs.




• Ability to collaborate well in a team and make decisions quickly during any type of coverage.




• Ability to work independently, and effectively prioritize and execute tasks in a high-pressure environment by remaining calm under pressure.

HOW WE KEEP YOU SAFE:

Consistent with our commitment to maintain a safe workplace free of known hazards, all employees and visitors are required to be fully vaccinated against COVID-19. We also may require staying up to date on booster shots in the future based on Food and Drug Administration (FDA), Centers for Disease Control and Prevention (CDC) and manufacturer recommendations. If you are hired, we will require you to verify that you are fully COVID-19 vaccinated by your start date, unless approved for a medical or religious exemption by Scripps in writing or any other exemptions available under applicable law. This requirement currently excludes positions located in Florida, Montana, and Tennessee due to state law; however we are monitoring developments related to OSHA requirements which may supersede state law in the future.

SCRIPPS' COMMITMENT TO EQUITY, DIVERSITY AND INCLUSION:
At Scripps, we are committed to a diverse and inclusive culture that reflects the communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and make authentic connections. We foster a workplace culture that embraces each person’s diversity, including the extent to which they are similar or different. Scripps leaders believe that an equitable and inclusive culture is not only the right thing to do, it is a business imperative. Read more about our commitment to equity, diversity and inclusion at scripps.com.

ABOUT SCRIPPS:

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As the nation’s fourth-largest local TV broadcaster, Scripps serves communities with quality, objective local journalism and operates a portfolio of 61 stations in 41 markets. The Scripps Networks reach nearly every American through the national news outlets Court TV and Newsy and popular entertainment brands ION, Bounce, Grit, Laff and Court TV Mystery. Scripps is the nation’s largest holder of broadcast spectrum. Scripps runs an award-winning investigative reporting newsroom in Washington, D.C., and is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps has held for decades to the motto, “Give light and the people will find their own way.”

As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.