Job Title

Job Description

I. Job Summary | Major goals and objectives.

This position is primarily responsible for working with sales teams to maximize yield, reach client KPI's, deliver on campaign commitments and report on results.

II. Essential Job Functions

Accountabilities, Actions and Expected Measurable Results

• Work with sales teams on all proposals including Initial brainstorm with group to review RFP and suggest ad packages to meet client KPI's


• Check inventory availability and/or suggest appropriate inventory that is available and will meet objectives


• Interact closely with client services in order to build media plan that achieve client objectives, at the appropriate price that and are achievable based on inventory levels


• Review IOs for accuracy and all terms/conditions


• Monitor all sold/running campaigns to ensure proper set-up and delivery vs. 3rd party reporting


• Optimize campaigns throughout the lifecycle of the campaign in order to meet both KPI's and benchmarks (including viewability where appropriate)


• Ad-hoc performance analysis (CTR, viewability, etc) of sites, ad units, placements, etc

III. Minimum Qualifications and Job Requirements | All must be met to be considered.

Education:

• Bachelor's degree or equivalent training and/or experience

Experience:

• 1+ years of professional experience in an analytics capacity within digital advertising, media, marketing, or ad tech

Specific Knowledge, Skills and Abilities:

Must haves:

• Knowledge of digital advertising including programmatic ad platforms


• Excellent quantitative, communication, follow through and interpersonal skills


• Expertise in MS Excel including proficiency in organizing data for analysis, pivot table building, chart construction


• Ability to construct testing scenarios to effectively read results


• Strong attention to detail


• Ability to work in a team-oriented environment


• Ability to multi-task within a fast-paced environment


• Experience with Google Analytics

Pluses:

• Yieldex experience


• Presentation/PowerPoint skills


• Experience with media plans

It is the policy of Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Meredith will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailingMeredith.Human.Resources@meredith.com.

Meredith requires employees entering its workplaces or performing work offsite to verify and provide proof of full COVID-19 vaccination. This is a condition of employment unless an applicant is eligible, under applicable law, for a medical or religious accommodation, or as otherwise required under applicable law.

Meredith participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: http://www.uscis.gov/e-verify/employees