Solutions driven success.

XPO is a top ten global provider of transportation services, with a highly integrated network of people, technology and physical assets. At XPO Logistics, we look for employees who like a challenge and can communicate effectively in all situations. We want to leverage your skills and years of experience to drive positive results while ensuring a bright future for yourself and XPO. If you're looking for a growth opportunity, join us at XPO.

XPO requires all employees conducting in person work at the Greenwich headquarters to be fully vaccinated against COVID-19 and submit proof of vaccination before their start date. If you are unable to be vaccinated for medical or protected religious reasons, you can seek a reasonable accommodation.

As the Vice President, Digital Marketing, you'll be responsible for the company's digital footprint, including the management of all social media platforms and our company website xpo.com. You'll be responsible for identifying and scaling cost-effective acquisition campaigns across social, search, and native advertising. You will contribute to the overarching strategic communications plan, using analytics to inform decisions and drive execution of campaigns against company goals.

Pay, benefits and more.

We are eager to attract the best, so we offer competitive compensation and a generous benefits package, including full health insurance (medical, dental and vision), 401(k), life insurance, disability and the opportunity to participate in a company incentive plan.

What you'll do on a typical day:

• Build a digital media plan focused on branding and engagement across social media platforms; maintain an editorial calendar that drives consistent content globally


• Craft a unified strategy around company-owned channels; streamline our presence on social platforms to speak with "one voice"


• Employ methods and metrics to monitor, track, and analyze the effectiveness of social media campaigns, public engagement, fan-page visitor demographics, trends and timing, and page popularity rankings


• Develop, compose, and maintain written, video, and photographic content on the website and social media channels with an initial focus on Facebook, LinkedIn and Twitter; drive effective results for all media campaigns


• Collaborate with internal partners across business units to generate social media content that builds the brand with core audiences


• Monitor traditional and new technologies, and social trends to receive, filter, and share strategies to ensure we are using the latest social media practices


• Lead projects related to the composition, analysis, and measurement of social media campaigns

At a minimum, you'll need:

• Bachelor's degree in Digital Media, Marketing, Communications or equivalent related work experience


• 10 years of experience in digital media and marketing management; successful track record crafting content that inspires engagement on behalf of a brand


• Excellent verbal and written communication skills as well as a strong familiarity with the Associated Press writing style


• Substantial experience with Google Analytics, Facebook Insights, and social monitoring tools


• Experience driving successful media campaigns through organic, SEO, and sponsored content

• Strong attention to detail and follow-up skills


• Ability to identify and resolve complex problems independently

We are proud to be an Equal Opportunity/Affirmative Action employer. Qualified applicants will receive consideration for employment without regard to race, sex, disability, veteran or other protected status.

All applicants who receive a conditional offer of employment may be required to take and pass a pre-employment drug test.

The above statements are not an exhaustive list of all required responsibilities, duties and skills for this job classification.

Review XPO's candidate privacy statement here.