Posted in General Business 30+ days ago.
Type: Full-Time
Location: Winston Salem, North Carolina
Inmar is seeking a proactive and motivated self-starter to join our Client Services Team as a Client Account Manager. The Client Account Manager is responsible for managing and executing successful programmatic media campaigns. This position is a client-facing role, managing the post-sales relationship and working in partnership with all Inmar teams to achieve the customer’s goals and provide solutions for the customer’s challenges.
Primary Accountabilities:
Operational (40%)
Manage a portfolio of clients and digital campaigns of Inmar's programmatic advertisers and deliver best-in-class quality service. Establish and develop trusted relationships with assigned clients.
Coordinate with Sales and Clients to align campaign goals and expectations, such as KPIs, Ad Verification/Brand Safety Guidelines, Creative Execution, etc.
Work with Media Operations team to execute media campaign setups for launch that fall within Programmatic SLA’s, while maintaining high degree of campaign setup accuracy
Track campaign performance, using both internal and external reporting where necessary, to escalate where applicable to ensure in-full delivery and performance that meets client objectives.
Provide reporting and insights back to clients, both on a regular mid-campaign basis and in a final campaign review. Working with Analytics teams and Sales where necessary to renew and grow client business.
Project Management (30%)
Work cross functionally with Media Operations to monitor and triage campaigns post-launch for pacing and performance issues caused by discrepancies, creative rejections, etc.
Coordinate across various Inmar Client Services and Operations teams for combined client programs such as Load to Card Coupon Offers, Social, Influencer, etc.
Work with the Manager, Client Accounts and Solution Engineers to develop playbooks and standardized reporting for new product rollouts
Strategic (20%)
Identify areas of growth for key accounts, including increasing direct campaign spend and expanding to new program types with Inmar
Obtain “expert” level understanding of Inmar programmatic media solutions, with the ability to act as solutions expert for clients
Maintain expertise and passion for the industry, technology, methodology, best practices, and regulations of relevance to the programmatic media product
Work in Salesforce to maintain accurate tracking of active business
Utilize Salesforce Advertising Programs and Cases to outline campaign goals and objectives and to submit tickets to Operations Teams
Work with both Clients and Data entry team to ensure accurate campaign tracking and data entry for 3rd party tracking such as DCM, MOAT, IAS, etc.
Work with finance to ensure accurate billing and triage any billing discrepancies
Required Qualification:
Individual Competencies:
The physical demands described here are representative of those that must be met by an associate to successfully perform the major job responsibilities (essential functions) of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the major job responsibilities. This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the job.
While performing the duties of this job, the associate is:
Occasionally: Job requires this activity up to 33% of the time
Frequently: Job requires this activity between 33% - 66% of the time
Regularly: Job requires this activity more than 66% of the time
Cigna
|
RetailData
|
DH Pace Company, Inc.
|