Posted in Other 30+ days ago.
Type: Full-Time
Location: Winston Salem, North Carolina
As the Manager, Client Development, Emerging Brands you will manage a team of 5-6 Client Development Managers to maintain quality service by creating and enforcing standards of practice, analyzing and resolving problems, and recommending improvements. The ideal candidate will be able to both manage team members and work on client requests to quickly create programs that address both strategic and tactical account opportunities. The Manager, Client Development, Emerging Brands is uniquely positioned to both manage a team and influence direct revenue generation through its ability to interact with Sales, Product Marketing, Analytics, and Operations.
Primary Accountabilities:
Influence (30%)
Work closely with the internal Client Development Executives (CDEs) on CPG clients’ Digital Promotions strategies
Develop recommendations that align with client KPIs; must be able to articulate and defend proposals
Create compelling client-ready assets and presentation materials to motivate and inspire stakeholders, focusing on the clear communication of data-driven recommendations
Manage internal communications, garnering support and appropriate buy-in with cross-functional teams
Collaborate with Operations and Product teams on product improvements that could deliver incremental value and/or upsell opportunities
Strategic (40%)
Respond to requests by creating strategic proposals based on advertisers’ objectives, target audiences, and creative assets, etc.
Thoroughly understand client’s strategic goals and objectives and translate how Inmar’s products and solutions align with those objectives
Ensure the client understands the value of the services available or being received that leads to campaign renewal with increased value to the company
Obtain “expert” level understanding of Inmar digital promotions solutions, with the ability to act as solutions expert for CDE in client presentations
Maintain expertise and passion for the industry, technology, methodology, best practices, and regulations of relevance to the digital promotions product
Administrative/Management (30%)
In coordination with the Sr. Director, maintain staff by recruiting, selecting, orienting, and training employees; as well as develop, coordinate, and enforces systems, policies, procedures, and productivity standards
With support of Sr. Director, coaches, counsels, and takes corrective action with employees
Maintain and utilize current sales materials, as well as ongoing updates to products, tactics, features, etc.
Support development and refinement of digital promotions product and sales materials (i.e. case studies) across Inmar cross-functional teams
Manage travel expenses and budgets, in-line with Inmar policies
Performs other duties as assigned
Required Qualifications:
Bachelor’s Degree in Communications, Marketing, Business, or related industry
Minimum of 6 years experience at an advertising or media agency is preferred
Experience leading a team is required (direct management or supervisory)
Background in data-driven strategic planning
Excellent written and verbal communication skills
Strong project management skills; acute attention to detail and organization
Ability to prioritize and manage multiple tasks requiring follow-up and meeting deadline(s); must thrive in a fast-paced, dynamic atmosphere
Proficiency with data sources and visualization tools
Proficient in Microsoft Office (Excel and PowerPoint, especially), Google Suite, and Salesforce
Adaptability: Responds to change with a willingness to learn new ways to accomplish work objectives with a positive attitude.
Emotional Intelligence: Possesses emotional self-awareness to identify and manage emotions, maintain composure through stress and anxiety, and recognize the emotional responses of others in order to understand the client's needs and adapt the message.
Accountability: Sets clear goals, objectives, expectations, and responsibilities and monitors the process, progress and results to hold self and others accountable for measurable actions and results.
Communication: Giving and receiving messages and information in written, oral, and visual formats in a clear and concise way for a complete understanding of meaning and intent.
Influence: Uses appropriate interpersonal styles and communication methods to gain acceptance of a product, service, or idea from prospects and clients.
Negotiation: Effectively exploring alternatives and positions to reach outcomes that gain the support and acceptance of all parties.
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