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Sr. Consumer Engagement Marketer at W.C. Bradley Co.

Posted in Other 30+ days ago.

Location: Menomonee Falls, Wisconsin





Job Description:

Job Summary


Lamplight Farms, home of the TIKI Brand, is growing and is adding a Senior Consumer Engagement Marketer to be the leader of our customer service team, be the company advocate and voice of the consumer, and provide a great experience with our brand to the consumer.

As a working manager you will lead by example, ensuring both you and the consumer engagement marketer team provide an exceptional consumer experience.

You are the voice of the TIKI Brand to consumers by speaking with them directly through various platforms including email, social media, telephone, ratings & reviews, Q&A forums, and the web.

You will be a product expert for the TIKI Brand to consumers and serve as the champion for consumer engagement, insights and experience within Lamplight.


Other responsibilities you will have:



  • Manage call center temp and permanent personnel including, hiring, performance management, training, coaching, developing to ensure department goals are met

  • Help us grow! Create and deliver annual and 5-year consumer engagement department goals and metrics

  • Manage staffing model of permanent and temporary team members to deliver a positive consumer experience while manage cost and seasonal business needs.

  • Embody the TIKI Brand and organizational culture and move through each task or consumer interaction with ease, empathy and delight.

  • Exhibit a positive can-do attitude, thirst for knowledge and an excitement for growing the brand and business.

  • Champion a culture of "Consumer First" within the company.

    • Continually work to improve consumer experiences and discover new ways to engage consumers.

    • Develop the necessary brand, product, processes and system expertise to guide consumers through their brand journey.

    • Establish and maintain metrics and goals for measuring the consumer experience; monitor, report and ensure goals are met.




Your Qualifications :



  • Bachelor's degree in marketing, communications or a related field of study is preferred.


  • Five (5) years of relevant experience in customer service, social media management, content development or general marketing.


  • Knowledge of customer service standards and proficiency applying standards to the general public.

  • Demonstrated understanding of the importance of consumer experience to brand loyalty.

  • Strong knowledge of social media platforms, Microsoft Office Suite, and Consumer Relationship Management solutions

  • Strong communication skills and the ability to communicate effectively in English both verbally and in writing.

  • Problem solving skills and the ability to identify creative solutions.

  • Ability to regularly demonstrate a friendly demeanor in person, via email, over the phone and through digital communication.

  • Ability to translate consumer feedback into insights for future company adaptation.


Work Hours


As an ambassador for the TIKI Brand, the Consumer Engagement Marketer is expected to be timely when responding to consumers. This role will primarily work Monday through Friday between the hours of 8am to 5pm. However, limited weekend coverage will be needed. We do offer a flex schedule that allows team members to work reduced hours during the week to accommodate limited weekend coverage to meet consumer needs.


Benefits


This position is eligible for the complete benefit package offered by our parent company, W.C. Bradley Co., and includes paid time off for holidays, vacation, illness, and volunteering; medical, dental, and vision insurance; 401k with generous company match; and much more!

At TIKI Brands we want to brighten the world around our consumers and our employees too!


For employment within the United States, Lamplight Farms Incorporate, a division of the W.C. Bradley Co., uses E-Verify to confirm the employment eligibility of all newly hired team members. To learn more about E-Verify, including your rights and responsibilities, please visit the U.S. Citizen and Immigration Service at www.uscis.gov/e-verify.

Lamplight Farms Incorporated, like all divisions of the W.C. Bradley Co.

is an Affirmative Action / Equal Employment Opportunity employer.



Discrimination and all unlawful harassment (including sexual harassment) in employment is not tolerated. We encourage success based on our individual merits and abilities without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, marital status, citizenship status, military status, or veteran status. We support and obey laws that prohibit discrimination where we do business.



Federal law requires Lamplight Farms Incorporated, like all divisions of the W.C. Bradley Co. to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. If you are interested in applying for employment with Lamplight Farms Incorporated and require special assistance or accommodation to complete any part of the application and pre-employment process, please contact our Human Resources Office at 262.790.8616 or visit us at W140N4900 Lilly Rd, Menomonee Falls, WI 53051.



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