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Director of Athletics Marketing at University of Oklahoma

Posted in Management 30+ days ago.

Type: Full-Time
Location: Norman, Oklahoma





Job Description:

To advance the mission and values of the OU Athletics Department by overseeing the marketing efforts of Men’s Basketball. This position will also oversee Women’s Gymnastics and/or external email communication for the department. Additionally, the individual in this position will oversee the Graduate Assistant program and/or Interns with the planning and execution of marketing select sports for the Oklahoma Athletics Department.

Essential Functions:

Marketing and Game Presentation: 


  • Develop and implement marketing, promotions and game production plans to increase ticket sales, game attendance and fan experience elements for the following sports:


    • Men’s Basketball, Women’s Gymnastics, Men’s and Women’s Tennis and Track and Field


      • Intern/GA oversight for Tennis and Track and Field



    • Oversight of the basketball student section executive team (Boomsquad) and all of their efforts to increase student involvement with OU Basketball




  • Assist the Director of Marketing and whole marketing staff with the planning, coordination and implementation of all football game day activities and promotions including but not limited to:

    • FanFest tailgate area

    • Public Address

    • SoonerVision

    • In-game promotions and giveaways

    • In-venue presentations sponsored by the University and/or the Athletics Department

    • Marching Band performances

    • Spirit – Cheerleaders, Pom Squad and Mascots

    • Learn football game production to eventually have that as a responsibility

    • All other game day related activities



Email Communication: 


  • Assistance in the creation and execution of all external email communication for the OU Athletics department, including ticket sales, game day information, and general announcements.

  • Maintain email database of over 115,000 contacts, including segmentation for specific campaigns.

  • Create and execute weekly ‘Sooner Exclusive’ e-newsletter, including Sooner Sports Properties obligations.

Graduate Assistant Program Oversight: 


  • Responsible for the hiring and oversight of three graduate assistant positions.

  • Coordinate graduate assistant sport responsibilities, office hours, and tasks.

  • Approve timing sheets for each position.

Administration: 


  • Assist with sponsorship fulfillment responsibilities related to Sooner Sports Properties (Learfield Property) and other third-party agreements

  • Ability to drive OU Marketing dual-axle truck and 12-foot trailer.

  • Maintain knowledge of the rules and regulations of the NCAA, Big 12 Conference, and The University of Oklahoma. Know, understand, and reinforce commitment to NCAA and Big 12 rules, and report violations or suspected violations to the Athletics Compliance Department.

  • Perform other related duties as requested.

 

 

 

Required Education: Bachelor Degree or equivalent combination of education and experience, AND:



  • 18-36 months experience in Marketing fileds, sports industry, or related field


Skills



  • Successful candidates must have exceptional interpersonal, oral and written communication skills; A qualified candidate will have highly developed organizational and management and problem solving skills and must work accurately and efficiently in order to meet a multitude of deadlines and responsibilities. The ability to work well in a team environment is required. Candidates must have commitment to diversity and be comfortable working within diverse populations. 



  • A passion for engagement and advocacy for the diversity of our campus community, identity development and global and cultural competencies. 



  • Additional desired qualifications include experience with managing teams and multiple projects.



  • Customer service experience. 



  • Available to work a flexible schedule including nights, weekends and holidays.



  • Successful completion of NCAA and criminal background checks will be required of the successful applicant. 


Certifications:


  • Drivers license to operate Community Relations vehicle

Advertised Physical Requirements:


  • Must be able to stand, engage in repetitive motions including movements of the hands, wrists or fingers, walk, communicate, hear including receiving detailed information orally or making fine discriminations in sound and see, including color, depth perception and clarity.

Departmental Preferences:



  • Master’s degree or above.

  • More than 3-5 years’ experience in athletics, marketing, community relations or another related field.

  • Marketing background in a division 1 athletics department with experience in game production, ticket sales campaigns and fan experience improvement effort.

  • High level of proficiency and comfort level with public speaking and/or speaking in front of large crowds during community appearances and school assemblies.

  • Experience in email marketing.

  • Experience with digital marketing and/or marketing automation.


Supervision: Student Group

 

Special Instructions:

If you are selected as a final candidate for this position, you will be subject to The University of Oklahoma Norman Campus Tuberculosis Testing policy.  To view the policy, visit  https://hr.ou.edu/Policies-Handbooks/TB-Testing

 

Diversity Statement


The University of Oklahoma is committed to achieving a diverse, equitable, and inclusive university community by recognizing each person's unique contributions, background, and perspectives. The University of Oklahoma strives to cultivate a sense of belonging and emotional support for all, recognizing that fostering an inclusive environment for all is vital in the pursuit of academic and inclusive excellence in all aspects of our institutional mission.





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