Job Description:

Job Details

Job Location Corporate Office - Winston-Salem, NC - Winston-Salem, NC Position Type Full Time Education Level 4 Year Degree

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Travel Percentage Up to 25% Job Shift Day Job Category Design

At Renfro Brands, we believe a life well lived is lived in socks. As the worlds leading designer, manufacturer, and marketer of quality socks and legwear products, our team has pioneered some of the most important innovations in sock manufacturing, from standardizing sock sizes to eliminating toe seams. We value trust, honesty, and mutual respect. Its how weve built success with suppliers, retailers, and customers. And its how we build our team. If youre passionate, creative, and thoughtful, theres a place for you at Renfro. To learn more about joining our tight knit team, visit us at Renfro Brands.

Could you be the one?

Are you known for creating and curating compelling digital imagery? Are you passionate about creating artwork for digital campaigns that are visually appealing, simple to navigate, consistent and maintain a seamless user experience across platforms? Do you make good things happen by collaborating with others? Are you highly creative with a conceptual mind? If your answer is an enthusiastic Yes, we want to talk to you!

Now is a great time to join Renfro Brands because our digital & eCommerce team is expanding!

Were looking for a creative, motivated, and passionate Junior Art Director to join the Creative Services Team in our Winston-Salem, NC headquarters. This is a hybrid position that may require onsite work. Candidates willing & able to commute into Winston-Salem and/or Raleigh, NC or our NYC Design Hub are encouraged to apply.

In this role, youll be responsible for:

• Partnering with senior graphic designers to create artwork for digital campaigns that are visually appealing, simple to navigate, consistent, and maintain a seamless user experience across platforms;


• Conceptualizing and executing design projects through to production; and


• Compiling photography briefs, styling, assortments, props, and contact sheets for lifestyle content across multiple fashion brands, each with their own unique design aesthetic.

A great attitude, the ability to keep cool under pressure, and a passion for fashion is essential. Bonus points if you love socks!

Interested candidates: please submit/include the link to your online portfolio that include recent samples of your work. Candidates who do not submit an online portfolio may not be considered for this role.

OVERVIEW

This key role blends commercial awareness, creativity, and an analytical eye, and works collaboratively with multiple teams across the business. Alongside the Creative Director, you will be the gatekeeper of our Brands tone of voice and imagery aesthetic. Youll work with and help direct talented designers to create and curate compelling, visually appealing content thats simple to navigate, consistent, and delivers a seamless user experience across multiple platforms. The ideal candidate is able to create and present creative concepts to Senior Executives with the ability to articulate vision from both a creative and commercial perspective. This role also supports production mechanicals for packaging, catalogs, iconography, and content creation in support of our HotSox, K.Bell and Loops & Wales eCommerce sites.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Conceptualize, execute, and design projects through to production


• Work across multiple fashion brands, each with their own unique design aesthetic


• Pull together photography briefs, styling, assortments, props and contact sheets for lifestyle content, with direction from the brand and creative leadership


• Able to create and present creative concepts to Senior Executives with the ability to articulate from both a creative and commercial perspective


• Work with the creative director to conceptualize seasonal and monthly direction of brand imagery


• Ensures brands are industry-leading and constantly innovating their approach to create emotional and elevated product photography


• Research and gather inspiration, and stay abreast of competitors, new methods and trends applicable to the brand identity; develop original and creative ways to continually evolve brand imagery


• Work alongside the social media and content manager by supporting with the narrative and art direction for the Social teams content creation across Instagram and TikTok


• Develop annual, seasonal and monthly marketing imagery strategies from initial concept, goals and objectives, creative briefs, through to timelines, budget, and execution


• Ensure brand voice and point of view is curated and consistently maintained across all channels in copy, imagery, and subject matter


• Execute the creative process of brand partnership marketing to develop creative ideas in support of external brand launches and campaigns

EDUCATION and/or EXPERIENCE

• Bachelors degree in graphic design


• 1-3 years of related professional experience, including experience in both branding and web design*

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KNOWLEDGE, SKILL AND ABILITY

• Knowledge of current web design, development tools and techniques


• Command of the Adobe Suite: Photoshop, Illustrator, and InDesign


• A highly creative and conceptual mind


• Excellent verbal and written communication skills


• Strong multitasking and time management skills, with the ability to deliver quality work under tight deadlines


• Strong graphic, typography, and branding skills


• An understanding on how to bring editorial story telling imagery to life across all channels including social


• Ongoing curiosity about emerging technologies, best practices, and aesthetic trends


• Hyper-efficientmakes bold choices and executes them quickly, pays obsessive attention to detail, and maintains organized asset libraries while managing multiple projects


• Enjoys collaborating, learning, and receiving feedback


• Ability to recognize and respond to current design, fashion and cultural trends


• Ability to manage and delegate all facets of multiple projects, schedules and budgets from concept through execution


• Excellent interpersonal, management and presentation skills with an ability to communicate clearly and concisely


• Multitask on several projects and work with tight schedules from concept through to delivery


• Strong fashion art direction and is confident in developing imagery for editorial marketing and social media channels


• An ability to apply a strategic approach to brand imagery and use it as a positioning tool to elevate and differentiate

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PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.*

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Minimal physical demands, such as occasional bending, stooping, walking, lifting and carrying up to 20 lbs., grasping, and standing.* Frequently requires sitting and hand-eye coordination for computer related work.* Frequently communicates with co-workers using telephone, email, and fax machines.* Consistent daily attendance required; occasional off-shift support required.

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WORK ENVIRONMENT

The work environmental characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.*

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For the corporate office, most positions will require working in an office environment which is climate controlled.* For the distribution centers, most positions require working in a warehouse environment without heat or AC.* If the position requires travel to other locations, include those details in this section of the description.

Occasional:* activity exists less than 1/3 of the time.

Frequent:* activity exists 1/3 and 2/3 of the time.

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The statements herein are intended to describe the general nature and level of work being performed by associates and are not to be construed as an exhaustive list of responsibilities, duties, and skills required.* Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer at any time with or without notice.

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AA/EOE/Minorities/Females/Veterans/Disabled. Renfro Brands is an affirmative action and equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information. Renfro Brands is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation, contact Talent@renfro.com.

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