OUR CLIENT: WunderLand is partnered with a fintech organization. Partnering with WunderLand for placement in this position offers you access to career guidance and advocacy throughout the hiring process, tailored to your specific career goals.

JOB TITLE: CRM Marketing Manager

LOCATION: Downtown Chicago, IL - onsite commitment required a few days/week

ROLE TYPE/DURATION: Full-time

COMPENSATION: $100,000-$120,000, commensurate with experience

IMPORTANT NOTE: A background check and drug screen are required for this position

JOB SUMMARY: Seeking a CRM Marketing Manager to oversee customer lifecycle programs and ensure they are delivering the most value to their acquisition and retention goals. Reporting to the VP of Product, this person will be responsible for the full lifecycle of their CRM program including strategy, design, implementation, measurement, and optimization. You will leverage customer data in order to deliver relevant marketing programs through multiple channels including SMS, Email, and push notifications.

WHAT YOU'LL BE DOING:

• Own the CRM strategy and develop and execute the roadmap to continuously improve the program


• Own the development, execution, and optimization of customer life cycle programs


• Work closely with the Product team to support CRM strategy and campaign execution for new and existing product lines


• Manage SMS, Email, push, and other multi-channel customer communications


• Continuously analyze program performance, test improvement levers, and develop optimization recommendations


• Develop and own reporting of key CRM KPIs and program health indicators


• Document & institutionalize customer lifecycle learnings
  
  
  

WHAT'S REQUIRED TO APPLY:

• 7+ years of experience in marketing


• 5+ years of experience in managing CRM programs


• Strong analytical skills, experience pulling and integrating insights from multiple tests and data sources, and developing well-thought-through recommendations


• Hands-on experience designing and executing complex multivariate tests to identify performance improvement opportunities


• Experience with at least one major CRM or Email platform (ExactTarget, Marketo, Hubspot, etc)


• Desire to work in a fast-paced startup environment.

NEXT STEPS: We will reach out to qualified candidates for this position, but may not be able to get back to everyone based on volume. That said, we will keep you in mind for other relevant positions, as well!

WunderLand Group is the destination for digital, marketing, and creative talent. We deliver on our promise to provide companies with in-demand, highly-qualified talent for contract and full-time positions. WunderLand Group invests time to understand our clients' business and resource challenges and connects them with exceptional talent in today's fast-paced digital, marketing, and creative landscape.

The industry has verified WunderLand Group's reputation for loyalty and quality through numerous awards and recognitions, most recently the Best of Staffing Client Award and Talent Award.

It is our practice not to discriminate against any employee or applicant because of sex, race, color, age, national origin, religion, gender identity or expression, sexual orientation or sexual preference, pregnancy or maternity, genetic information, marital status, disability, veteran status, or any other basis protected by applicable federal, state or local law. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter so that we can discuss the appropriate alternatives available.

Please visitwww.wunderlandgroup.com to view available jobs and register with us or for more information.