Job Description:

At Dura-Line, we aspire to create a more connected world, because we believe every company, every community, every person deserves the chance to advance their lives through better access to high-speed broadband. We take pride in our state-of-the-art quality products and being recognized a key partner with all of the major telecommunications companies across the world. In one year, Dura-Line produced over 1.4 billion feet of digital network infrastructure. Dura-Line creates what connects us. Every time you pick up your cell phone, log into the internet, or use your i-anything, it’s because our HDPE pathways protect that delicate string of glass called a fiber optic cable that carries everything from precious pictures of your puppy to the latest sports scores. Your safety, health, family, work, entertainment…your whole life; that’s our connection.

Dura-Line is hiring a talented and creative writer to become our Global Content Marketing Strategist (REMOTE). In this role, you will bring your superb technical writing and editing skills, use your journalist/PR intuitive background and curiosity to develop content that will help bring success stories to life.

We are looking for a marketing content guru with at least 5 years of experience in creating exceptional technical content (articles, blogs, infographics, reports, presentations, scripts, announcements, etc) in a B2B environment. You will need to have demonstrable hands-on experience in understanding and translating complex products, industry/market trends, client/company news and develop compelling content that will highlight and spotlight achievements and milestones and represent Dura-Line through written stories for the website, social media, press releases, digital marketing campaigns, and other channels.

 You must understand how to use digital marketing tools (Adobe creative, Microsoft Suite, HubSpot, Google Analytics… to name a few) and unique techniques to increase the visibility, profile, and reputation of an industry-leading organization. You will leverage team members to create campaigns that drive awareness, create demand, and elevate Dura-Line as a thought-leader in Infratech. You will play a critical part in how Dura-Line presents itself to the world, with exposure and foundational relationship building with communications leaders and expert stakeholders across the company.

You will leverage your strong collaboration and marketing skills to develop engaging and exciting Internal Communications and help project leads in various departments define their scope of work to achieve their ultimate communication goals. As a resourceful leader with a desire to learn and understand the technical aspects of our product & service offerings, you will develop customer personas and journeys and execute targeted and value-added content for marketing campaigns.

As a member of our growing marketing team, you will get a chance to build relationships with our clients, work closely with internal cross-functional teams to learn about our products, history, and industry, and get a chance to use your talent to conceptualize and draft content for multi-channel campaigns while ensuring the alignment of global communications and messaging across all channels. To decide which is the best platform for your content, you need to have a good understanding of social media and the impact technology is having on communications and marketing and a general understanding of analytics and Search Engine Optimization (SEO).

We are a global company looking for people with talent that wants to make an impact!

 

The right person for this job will have….

• 
  Creative Mindset & Customer-Centric Mentality with proven experience of working on diverse and wide-ranging communication strategies including all forms of media.


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  Optimization and Continuous Improvements Background to proactively seek out and learn about the latest communications and content creation best practices, and dive into new systems and methods, and test for results.


• 
  Strong Technical Content Writing & Editing Skills and hands-on experience in developing marketing content for various multi-channel campaigns and a track record of producing concise and persuasive communications product.


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  Data and Metrics-Driven Marketing Mind with an Eye for Creativity and an understanding of the media and communications landscape and best practices, with a track record of generating and copy-editing corporate communications products.


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  Passion is key in every role we do! If you have a passion for developing creative and technical content and are a strategic and creative thinker with proven experience of working on diverse and wide-ranging communication strategies- we want to speak with you!


• We need an outgoing, friendly, respectful, and engaging individual with great listening and teamwork skills that are willing to understand our technical products and develop content.

We offer you freedom, empowerment, a competitive salary, excellent benefits package (health, dental, vision), and great career development opportunities!

 

Join Our Team: Discover how Dura-Line creates what connects us. Every day, in the little ways and the big ones, our lives depend on clear, consistent, reliable communication. Check out our products, history, and testimonials at www.Dura-Line.com 

 

Dura-Line is an Equal Opportunity Employer and participates in the federal E-Verify program to verify the work eligibility of all new hires. 

Join Our Team: Dura-Line offers all its employees an exciting work environment and provides career opportunities in a continuously growing company. We are committed to attracting, developing, and retaining a diverse workforce that represents our global customer base. Check out our products, history, and testimonials at www.Dura-Line.com 

Dura-Line is part of a community of companies, known as Orbia, bound together by a shared purpose: to advance life around the world. Orbia’s business groups have a collective focus on insuring food security, reducing water scarcity, reinventing the future of cities and homes, connecting communities to data infrastructure, and expanding access to health and wellness with advanced materials. The business groups include Precision Agriculture, Building and Infrastructure, Fluor, Polymer Solutions, and Data Communications, which collectively pursue human centric solutions to global challenges.

 

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