Posted in Marketing 16 days ago.
Type: Full Time
Location: New York, New York
Job SummaryJob DescriptionWe're seeking a highly creative and detail-oriented digital marketing manager with a focus on social media marketing to grow our Effectv brand. Reporting to the director, digital marketing, on Comcast Advertising's Brand Marketing team, the person in this role will own and execute social media strategy for Effectv, the advertising sales division of Comcast Cable. In addition, this self-starter with an entrepreneurial spirit will oversee the production and promotion of market-leading campaigns, help lead and manage our employee social advocacy program, conduct internal social media trainings, and collaborate with stakeholders at all levels of seniority.Develop a strong understanding of the business and based on that learning craft a social marketing strategy that attracts clients, partners and peers to the organization through our social media suite of channels.Curate,write, andeditlong form and short form content for the company blog and social media channels (LinkedIn, Twitter, Instagram, Facebook). Superior writing/editing/storytelling skills are required.Video production experience would be an asset. With the mindset of a journalist, collaboratewith partners across the business to identify content and campaigns for external distribution andoverseethe production of that content.Ideateandexecutestrategies to growreachandengagementacross all touchpoints using organic and paid tactics, includingthe administration ofouremployee social advocacy program. Experience with Social Chorus, Dynamic Signal, orsimilaradvocacy platformwould bea bonus, but not required.Monitor audienceengagementandmanageour communities. Ideal candidates will have experience using content/social management tools commonly used across the industry.As a social media expert,consultindividuals and teams on social media best practices to support both individual and department goals.An interest in keeping one step ahead of the pack by being knowledgeable on the latest innovations and advancements in digital marketing: the person in this role will be expected to try new things, take strategic risks, and approach the role with a fresh perspective and positive attitude.Consistent exercise of independent judgment and discretion in matters ofsignificance.Other duties and responsibilities as assigned.Employees at all levels are expected to:Understand our Operating Principles; make them the guidelines for how you do your job.Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology,productsand services, especially our digital tools and experiences.Win as a team - make big things happen by working together and being open to new ideas.Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making callbacksand helping us elevate opportunities to do better for our customers.Drive results and growth.Respect and promote inclusion & diversity.Do what's right for each other, our customers,investorsand our communities.Education LevelBachelorsDegreeor EquivalentField of StudyWe invite applicants with non-traditional education or work experience to apply for this position if transferable skills are present.Years of ExperienceGenerallyrequires5-7years related experienceComplianceComcast is an EEO/AA/Drug Free Workplace.DisclaimerThe above information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties,responsibilitiesand qualificationsEducationBachelor's DegreeRelevant Work Experience5-7 YearsBase pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.PDN-93a100d9-6de4-4ee8-881c-51ebcc7e0a93