Lightpath is one of the largest competitive local exchange carriers in the tri-state area. We own and operate our infrastructure "from the ground up" by deploying 7,100 route miles connecting 15,000 on-net/LIT buildings, With a strong portfolio of cutting edge solutions for Internet, WAN, Voice, SD-WAN, Security & Cloud services, we enable Enterprise customers of all sizes the ability to react to new challenges while developing best practices for the future. With Lightpath's continued focus on network excellence and a "customer first" service commitment, we are building a workforce of the best talent that will meet the needs of our customers and reflect the diverse communities we serve.
As the Events and Field Marketing Manager, you will:
Work across Marketing and Sales to build pipeline by translating marketing objectives, messaging, content, and partnerships into effective events and field marketing programs
Build and execute customer-oriented events and field programs including field marketing programs, webinars, conferences, trade shows, and channel programs.
Be the end-to-end manager responsible for company internal events.
Run localized field programs to attract prospects, customers, and partners, to generate demand and accelerate sales cycles.
Work with the marketing team to develop go-to-market strategies and tactics for new geographic markets
Work with local sales leadership to develop strategies and tactics specific to each local area.
Oversee the process field/event lead management, including collection, distribution, and overall analytics.
Champion and lead internal events, awards, etc. as components of the company's overall culture.
About you:
You love the dynamic and distributed aspects of field and events marketing, including conceiving, planning, and executing events and programs that wow customers and employees.
Excellent written and verbal communication, with great ideas, vision, and the ability to bring concepts to life as events and programs.
You are an experienced event manager and understand the complexities and details required in all aspects of a successful event.
You enjoy partnering with sales, understanding the intricacies of the local markets, and creating dynamic, local programs to help drive revenue.
You are creative, resourceful, and innovative, always coming up with new ideas and ways of doing things differently.
You are a self-starter and problem solver who straddles both strategic thinking and tactical execution.
You have an entrepreneurial mindset and thrive in a high-growth environment.
Experience with SalesForce and marketing automation is a plus.
Lightpath is an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.
Lightpath collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state and local law.
