The Key Account Executive position will be responsible for advertising sales to national, major retail, grocery and ad agencies across all of the McClatchy markets. The position will require the ability to grow and develop deep account and category insights. Must possess a strong grasp of all products to help craft complex ROI-impacted solutions.
Drive growth through new accounts and upsell of existing Key accounts
Comfortable crafting client-centric solutions
Negotiate rates with large national agencies and accounts
Understand all products and their ability to provide ROI for customers
Focus on providing ROI-driven solutions to client
Identify and pursue category growth opportunities and new business in identified opportunity categories
Learn CRM system for ordering, billing and all required functions
Responsible for meeting or exceeding individually assigned goals
Develop relationships with Key accounts and identify accounts with upsell opportunity, when designated as the main point of contact, convey to corporate account owners
Grow print, digital, and events revenue from new and existing Key customers
Prospect and acquire new business toward growing sales revenue
Analyze customer/prospect needs and develop solutions utilizing the Core 4+ Sales Process
Research market trends/competition, be informed of new products/services and incorporate into sales proposals
Regularly update data in the system for accurate forecasting
Coach to Performance
Core 4+ Sales Process
Experience and Education:
Candidate will have 3 - 5 years of Sales experience
Digital Media/Multimedia experience preferred
BS Degree preferred
Must understand and assess areas for growth within identified opportunity categories and share insights with the senior sales team. Will sell across all McClatchy markets. Target and build relationships with existing clients and potential clients that are strategic for the organization and that are interested in multi-product solutions. Create proposals with good/better/best solutions after gaining a complete understanding of the client's needs through a CIA. Communicate ROI solutions and educate the client on solutions, as needed. Actively manage relationships by reporting campaign results to ensure client satisfaction and identify follow-up opportunities for up-sell and cross-sell.
The full-time position includes a competitive salary, a commission program, and a comprehensive benefits package.
The McClatchy Company is an Equal Opportunity Employer.