Digital Campaign Intern at Crain Communications

Posted in Other 8 days ago.

Location: Detroit, Michigan





Job Description:

Description

Automotive News, a growing and dynamic business publication owned by Crain Communications Inc., is looking for an intern to help with the implementation of advertising packages and ensure advertisers are provided with a high level of pre- and post-sale service.

This is a paid internship, and in this role, you will be an integral part of a cross-functional Automotive News business team. You will regularly collaborate with sales representatives, advertisers, internal marketers, and the editorial staff.

Job Requirements:


  • Learn & assist with digital advertising inventory, trafficking and performance reporting associated with digital advertising campaigns

  • With assistance/support from the digital general manager, serve as a liaison between clients and salesperson for campaign proposals, analysis, trouble shooting and optimization suggestions

  • Assist with implementation of new product offerings and forecast future inventory

  • Work closely with ad operations team, editorial team and marketing staff to ensure all digital assets for large ad packages are executed correctly

  • Assist sales team with RFPs, proposals, campaign planning, and campaign delivery confirmation

  • Assist in providing creative solutions for client marketing objectives and website enhancements

  • Occasionally attend sales calls and meetings

  • Assist with creative collection when necessary

  • Manage monthly billing and 3rd party reconciliation when necessary

  • Maintain and update a suite of digital sales tools, including ad specifications, screenshots, and placement performance averages

Qualifications


  • An interest in digital advertising

  • An understanding of Microsoft Word, Excel, PowerPoint

  • Ability to take direction and work independently

  • Excellent telephone and email skills

  • Highly organized, detail-oriented, and an excellent ability to multitask

  • Ability to work under tight deadlines with a collaborative spirit in a dynamic, fast-paced environment

  • Outgoing and assertive personality, ability to work with people of all levels and authority

This position is non-exempt under the Fair Labor Standards Act and is eligible for overtime pay if you work more than 40 hours in a workweek (or 8 hours in a workday in California).

Brand Overview:

Since 1925,Automotive Newshas been the go-to place for all the news that is happening among automotive retailers, suppliers and manufacturers. Whether it is breaking news sent to a phone, digital editions and web products delivered to a desktop, or stories in the award-winning print edition,Automotive Newscovers the news everywhere it happens around the world. Breaking news, data, daily newscasts, webinars, conferences and events are just some of the offerings.AutomotiveNews,Automotive News EuropeandAutomotive News Chinaare created locally and are backed by a global team of 50 editors and reporters, as well as a commitment to journalistic excellence.

www.AutoNews.com

@Automotive_News

Crain Overview:

Crain Communicationshas been at the forefront of the publishing industry for more than a century.As a privately held company, we maintain a personal responsibility for elevating our work to be the best it can be.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)