Brand Manager

COMPANY BACKGROUND/CULTURE

Pharmapacks is one of the largest, fastest-growing eCommerce growth and enablement companies in the U.S.

Our best-in-class capabilities around sales management, marketing, and logistics empower many of the world's most successful brands to grow sales on digital marketplaces such as Amazon, Walmart.com, and eBay. Joining our team is an exciting opportunity to partner with stakeholders ranging from Fortune 500 companies to emerging brand startups.

OVERVIEW

As a Brand Manager supporting CPG Brands, you would be a key team member responsible for sales and business management for our startup and growth brand partners. You would support strategic business planning, inventory management, promotional planning, and marketing strategy in collaboration with our brand partners as well as internal marketing/creative teams.

KEY RESPONSIBILITIES

• P&L and Revenue management for top CPG manufacturers and brands


• Developing strategy and action recommendations for implementing tactics to increase product detail page conversion and boost page traffic


• Developing data-driven promotion and media plans that drive incremental sales. Creating balanced strategies that retain brand loyalists but also reach new consumers


• Supporting assortment strategy, inventory planning and tracking, promotional strategy and execution, and media budget management


• Ongoing reporting of key Sales & Marketing KPIs developed in collaboration with external brand partners and Pharmapacks Marketing team


• Using keyword research tools to support Marketing on finding incremental sales opportunities and achieving ROI goals


• Measurement and reporting of investment ROI/performance for promotions, paid search, paid social, etc.


• Tracking business and inventory health metrics via BI tools. Identifying areas for improvement and resolving tactical issues


• Supporting inventory forecasting and sales scenario planning leveraging both internal data and external category insights


• Maintaining accuracy, quality, and engagement of Product Detail Pages

• 3-5 years of work experience with at least 1-2 year of eCommerce-specific experience


• P&L management and Sales experience is preferred


• Expertise in data management within Excel and BI tools (Tableau, PowerBI)


• Excellent ability to present business topics and metrics to key stakeholders


• Strong project management and organizational skills


• Deep analytical skills and intellectual curiosity


• Proactive mindset and team attitude