Posted in General Business 30+ days ago.
Type: Full-Time
Location: MURRAY, Utah
Job Description:
Product Marketing Manager
Collaborate with Innovative 3Mers Around the World
Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a diversity of people, global locations, technologies and products, 3M is a place where you can collaborate with 96,000 other curious, creative 3Mers.
“For more than 30 years at 3M, I’ve seen firsthand how it’s a place where curious, creative and collaborative people thrive and build a rewarding career. As a leader in this company, my goal is to ensure each 3Mer sees and feels the positive impact we’re making around the world” – Mike Roman, chief executive officer and chairman of the board at 3M
This position provides an opportunity to transition from other private, public, government or military environments to a 3M career.
The Impact You’ll Make in this Role
As a Product Marketing Manager, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:
Utilizing subject matter expertise, lead the development of marketing message and content: build, refine and clearly articulate compelling and effective messaging, positioning, and differentiation for the clinician solutions speech-driven and radiology portfolios to create and project manage a diverse range of high-quality marketing assets, such as brochures, case studies, email campaigns, etc.
Using customer insights and market intelligence to develop a comprehensive strategic marketing plan for existing product portfolio and for new product launches while also telling compelling client stories to highlight value delivered to market.
Creating and executing persona- and workflow-based marketing tactics, with solid understanding of buying decision makers and user of the company’s clinician solutions portfolio (focused on speech-driven and imaging solutions).
Managing the execution, reporting, follow-up and adjustment of marketing plan tactics.
Leveraging a strong understanding of speech, NLP, machine learning and related technologies to drive thought leadership in technology-driven solutions to combat burning industry issues and deliver cutting-edge content.
Your Skills and Expertise
To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:
Bachelor’s Degree or higher (completed and verified prior to start) from an accredited university OR High School Diploma/GED or higher from an accredited institution and a minimum of twelve (12) years in Healthcare Information Technology) in lieu of the bachelor’s degree education requirement
Seven (7) combined years in Product Marketing, Marketing Management, Marketing Communications and/or Strategic Marketing or equivalent fields
Three (3) years in marketing healthcare IT solutions, especially clinician facing technologies
Additional qualifications that could help you succeed even further in this role include:
Masters degree in marketing, communications, HIM, HIT
Minimum of seven (7) years of combined marketing experience in Product Marketing, Marketing Management, Marketing Communications or Strategic Marketing
A minimum of three (3) years in marketing healthcare IT solutions, especially clinician facing technologies\
Solid understanding of clinical documentation systems (especially EHRs, RIS, PACS) and workflows, physician and radiologist workflows and concerns,
Broad knowledge of the healthcare space and healthcare IT industry, with deeper understanding of clinical documentation workflows, goals, frustrations, etc.
Deep understanding of issues relating to physicians, clinical documentation, assistive technologies
Experience with sales and marketing reporting platforms like Salesforce, Adobe Analytics, Power BI, Eloqua, etc.
Key characteristics include strategic thinker, creative, collaborative, knowledgeable, action-oriented, clear writing and messaging ability, fast learner, strong business acumen, outstanding influencing skills and excellent presentation skills.
Location: 3M HIS Office Location or Remote
Travel: May include up to 25% domestic
Relocation Assistance: May be authorized
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
Supporting Your Well-being
3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.
Resources for You
For more details on what happens before, during and after the interview process, check out the Insights for Candidates page at 3M.com/careers.
Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Twitter @3M.Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties.3M is an equal opportunity employer. 3M will not discriminate against any applicant for employment on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status.
Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.
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