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Vice President, Brand at Daniel J. Edelman Holdings

Posted in General Business 30+ days ago.

Type: Full-Time
Location: Washington, Washington DC





Job Description:

Edelman Brand has helped evolve, promote and protect some of the world's most iconic and celebrated brands. We aspire to do work that moves people - work that inspires people to not only "buy in" to brands, but also buy. We thrive off the energy, heart and hustle of the city around us and apply that same passion to everything we do. From cars to consumer goods, financial service, food and beverage, and nonprofits - we are fanatics about finding an insight or truth that will inform smart strategy, breakthrough creative, and brilliant programming.

Edelman is a leading global communications firm, with thousands of employees in 65 cities worldwide. In Washington, D.C., Edelman's Brand practice is growing, with experts and specialists who make it their business to understand the new media and marketing paradigm. Our independence keeps us nimble, thoughtful and resourceful, allowing us to invest in the best people in the business.

We need a dynamic leader, at the Vice President (VP) level, who has a resilient nature, passion for building brands and driving business impact. This person should possess the overall ability to run a fast-paced business and partner with a team of integrated marketers to lead and grow remit through smart attention grabbing work and elevated client relations.

From planning and strategy to creative and measurement, you will be leading a truly unique business that is pioneering the earned communications landscape. And you will be part of a growing a team of people who are constantly curious and thrive in a culture of executing work that points the way.

In this role, you will be empowered to think and operate in and outside the box - the communications industry has greatly shifted and so too has our role, the opportunities for 'PR' to impact business in a new era of marketing are endless. From serving as a client leader and driving integrated communications strategies, to elevating partners, maximizing events and collaborations, to ongoing strategic client counsel, this role will expand your communications aperture and challenge your thinking. If you're hungry for an opportunity to partner, own and grow business through agile creative solutions and elevated client relations, then this role is for you.

Core components of this role include:


    • Understanding the value of earned programming and how "PR" has evolved and translates in today's' complex media environment.

    • Building relationships and providing daily strategic counsel with clients across all brands. Our clients are communications AND marketing leads, so a general understanding of the full marketing ecosystem inclusive of paid, social, retail, influencer and PR, is a must.

    • Demonstrating the ability to evolve brands, to promote them and to garner attention and drive consumer action.

    • Experience generating both quick-turn creative solutions as well as longer term programming, demonstrating agility and flexibility in your approach.

    • Demonstrating a deep knowledge, passion and track record in Earned Media strategy, counsel and activation.

    • Proven leadership skills with the ability to grow a team by way of motivating, coaching, consistently providing feedback, and most importantly, leading by example.

    • Experience managing and working with partners, maximizing events and collaborations, as well as providing ongoing strategic client counsel.

    • Experience in an inter-agency team (IAT) environment - creative, digital, paid media, in-store etc. - and being able to lead and adapt creative solutions to fit those channels in collaboration with team and agency partners.

    • Showing financial acumen and the ability to lead a profitable business.

Basic Qualifications:

    • The Vice President must have at least eight years of relevant experience in public relations

Preferred Qualifications:


    • Bachelor's degree in a related field

    • Strong understanding of how to communicate with teams and work from both client and agency sides

    • Track record of leading profitable programs that have advanced client business goals

    • Superb people manager and have experience successfully managing resources and budgets as well as helping win new business

    • Entrepreneurial and professional with the confidence necessary to manage a team

#LI-BG1

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age's 2019 A-List; the Holmes Report's 2018 Global Digital Agency of the Year; and, five times, Glassdoor's Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Data & Intelligence (DxI) and United Entertainment Group (entertainment, sports, lifestyle).

For more information please visit: www.edelman.com

Click here to view a short video about life at Edelman.

Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.





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