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Consumer Insights Analyst at Deckers Outdoor Corporation

Posted in General Business 30+ days ago.

Type: Full-Time
Location: Goleta, California





Job Description:

Job Title:  Analyst, Global Consumer Insights

Reports to: Sr Manager, Global Consumer Insights                                         

Location:  Goleta

The Role

The Deckers Consumer Insights team provides a holistic understanding of the consumer, their needs, attitudes, and behaviors.  We enable our brands to consistently surprise and delight through superior product and brand relationships.

The Analyst, Consumer Insights will provide a clear view of Deckers’ consumer and market opportunity through internal and external data.

The ideal candidate will provide insights and actions to business questions by leveraging:


  • Marketplace/Competitive analytic tools such as NPD and Euromonitor

  • Internal data systems / Alchemer Survey Tool

  • Consumer trend services such as WGSN

  • Quantitative custom survey development and analysis

Your Impact

The primary functions of this role, include but are not limited to:

Regular market reporting and ad-hoc analysis leveraging NPD Extracting insights from internal data systems, third party data sources and various consumer/product trend reporting services. Administrative support as needed such as developing and maintaining organizational systems and maintenance of vendor relationships.

Who You Are


  • Inquisitive and curious with a passion for understanding the consumer

  • Detail oriented, creative thinking and problem solver

We’d love to hear from people with


  • Bachelors degree with consumer insights, market research or business experience

  • 2-4 years of consumer insights/market research experience

  • Independent, strategic, and creative self-starter who is willing to take on additional responsibilities as necessary and think outside the box

  • Passion for quality and delivering results; ability to contribute both strategically and tactically

  • Experience communicating, both written and verbally, to diverse audiences

  • Comfort working in a dynamic business environment where quick decision making is crucial

What We'll Give You –



  • Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.


  • Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.


  • Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.


  • Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras


  • Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.


  • Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
     

Equal Employment Opportunity

All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.

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