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Bilingual Spanish - Local Advertising Manager - Diversity Campaigns at AT&T

Posted in Other 30+ days ago.

Location: El Segundo, California





Job Description:

This position is located in El Segundo, CA.  Relocation assistance is not available.  

Bilingual English/Spanish is a requirement.

AT&T has long been known as a Telephone company, and a very successful one. But what people do with their phones is changing, and AT&T is changing with it. Phones have become an integral part of people’s lives. They’re no longer just used for talking, texting and surfing - they’re fast becoming the center of our entertainment too. As the service behind these powerful and important devices, AT&T strives to show that we understand and appreciate the customers we serve.

AT&T’s Global Marketing Organization is at the center of this transformation with integrated Wireless and Internet products that not only seamlessly integrate to bring consumers the entertainment they want, the way they want it, but also show them that we put them first.

The Global Marketing Organization Advertising Team is responsible for driving consumer awareness and understanding of this transformation, making AT&T distinctive from competitors, driving both short term sales and long term value.

As Local Advertising Manager you will lead the development of high-profile local advertising campaigns, from strategy through execution and in-market monitoring:

  • A natural passion for the most fresh, distinctive and memorable ideas in the world
  • Support your Director in the development of fully integrated local advertising campaigns from strategy, through production, execution, monitoring and final campaign reporting
  • Work with external agencies, platforms, and internal partners ensuring clear communication and flawless execution
  • Manage regular reporting and analysis of the performance of programs providing optimization recommendations
  • Collaborate with all internal departments, including Marketing, Media, Sponsorships, Segments, Promotions, Legal, Product, and e-Commerce to gain correct direction, information, approvals, and eliminate redundancies
  • Lead project management with tracking against deadlines, production schedules, budgets and competitive response initiatives
  • Manage schedules and calendars for team as needed

Position Requirements:

  • 3-5 years of marketing/advertising experience, with agency experience preferred
  • 2-3 years of Diversity marketing/advertising experience
  • Ambition to go far, fast
  • Able to clearly and concisely articulate a persuasive point of view, both written and verbal
  • Self-starter with an exceptional work ethic
  • Thrive in fast paced, constantly changing environments
  • An eye for detail
  • A multi-tasker able to manage multiple things at once
  • Exceptional project/program management skills
  • Able to work with other groups and teams
  • Highly proficient in PowerPoint, Excel and Word
  • Bachelor’s degree in Business, Marketing, or Communications strongly preferred
  • Spanish speaking required




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