KATC-TV, the Scripps ABC affiliate in Lafayette, LA is searching for an aggressive and proven leader to join our team as a Digital Executive Producer.

The Digital Executive Producer will handle planning, assigning, and prioritizing daily digital content and breaking news coverage. The EP will be a hands-on strategic and creative force to help oversee and create content optimized for multiple platforms that align with a strong content strategy.

This position will also oversee digital content producers in a fast-paced environment. In this role you will also attend daily editorial meetings and lead digital discussions of news coverage with our team of journalists. This position requires a strong understanding of social media and the unique challenges and opportunities on each platform. We seek someone skilled in sourcing and enterprising story ideas.

WHAT YOU'LL DO:

• Work with digital content producers and developers.




• Work in conjunction with news management to coordinate the daily news operations for websites, apps, social media and other digital platforms.




• Monitor web analytics to assess user experience and engagement, address issues and evolve the site's tactical execution plan to grow web page views and unique visitors.




• Produce content to optimize the user experience by being attentive to live web metrics and user experience best practices.




• Enhance the news content with outside links, maps and slideshows.




• Work with news management to set up processes and systems for the migration of multi-media content to new media platforms, including video, audio, still photos and graphics.




• Plan digital coverage of major news events, breaking news and severe weather to ensure high quality consistent community coverage online.




• Conceive of and supervise the build of special sections and site features to enhance coverage and increase user engagement.




• With the editorial direction of the Director, Digital and/or News Director, responsible for the management of user-generated content on the sites.




• Responsible for content plans for niche sites, sales-oriented micro sites and any other business.  Work closely with other station departments, including sales and marketing, as needed on site and station initiatives that require content integration.




• Perform other duties as needed and directed.

WHAT YOU'LL BRING:

• BS/BA in related discipline required.




• 2 years experience producing, and showcasing online content preferred.

WHAT YOU'LL NEED:

• Must demonstrate good journalism and writing skills (including AP style) as well as an understanding of current events.




• Must understand basic journalism legal principles.




• Must be able to multitask, meet deadlines and work under pressure.




• Experience working in a dynamic, fast-paced newsroom environment strongly preferred.




• People and project leadership/management experience strongly preferred.




• Working knowledge of online content-management systems required.




• Experience working with online metrics and analytics preferred.




• Working knowledge of web-design tools.




• Working knowledge of photo and video editing tools.




• A moderate level of mobility is required in expediting work flow processes and procedures.




• Must be physically able to sit at a work station and maintain productivity for upwards of eight (8) hours on occasion.




• A relatively high degree of mental acuity and social skills are necessary to successfully interact with coworkers, newsroom supervisors, and the general public, often under time-sensitive conditions.




• In the event of a local hurricane, stay at the station with the rest of the staff to help support the news organization.

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ABOUT SCRIPPS:

The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As the nation’s fourth-largest local TV broadcaster, Scripps serves communities with quality, objective local journalism and operates a portfolio of 61 stations in 41 markets. Scripps’ national networks reach nearly every American through the news outlets Court TV and Newsy and popular entertainment brands ION, Bounce, Grit, Laff and Court TV Mystery. Scripps is the nation’s largest holder of broadcast spectrum. Scripps runs an award-winning investigative reporting newsroom in Washington, D.C., and is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps has held for decades to the motto, “Give light and the people will find their own way.”

As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis of race, sex, sexual orientation, transgender status, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.