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Performance Marketing- Channel Strategy Owner at JPMorgan Chase Bank, N.A.

Posted in General Business 5 days ago.

This job brought to you by eQuest

Type: Full-Time
Location: Wilmington, Delaware





Job Description:

Performance Marketing is responsible for leading channel innovation, enablement, execution and investment optimization of marketing initiatives across Chase on behalf of our businesses.

We are seeking to expand our team with a talented, data-driven marketing leader focused on driving maximum return on our email channel investments. This is a highly visible strategic role with significant interaction with cross-functional teams across the firm. You must be customer obsessed, a pro at using data to create meaningful insights, take extreme ownership of outcome, and relentlessly drive value for our customers and the firm.

You will responsible for end-to-end email campaign management. You will work closely with our lines of businesses to rationalize new and existing campaigns. You'll answer questions such as (1) should or could we execute this campaign on time and with excellence? (2) Can or should we modify the campaign to optimize results? (3) How are the campaigns that we have in market performing?

Core Responsibilities

The Channel Strategy Owner manages a robust book of work that include acquisition, servicing and engagement emails across multiple lines business.

Strategy:

Approve, decline or modify new email campaign requests within budgeted capacity

Work with the lines of business to improve email performance maximizing successful outcomes while at the same time minimizing customer opt out

Storytelling and communication to senior audiences on results or progress of book of work

Prioritizes and manages in a way that uses resources effectively

Is decisive; communicates findings, issues and proposed solutions to business executives

Strong problem-solving leader, who can coach and facilitate others to solve problems

Management:

End to end project management of email campaigns for non-credit card lines of business

Drives a cross functional team drawing on specialized resources when needed (such as IT, legal, compliance, etc.)

Manage and validate the output of related specialized groups, and influence work plan to ensure they align to desired business results

Ensure audit, compliance, legal and other firm controls are followed and installed on each project and relevant activity

Embrace a mentoring role in developing associate and analyst talent within the organization

Qualifications


  • Bachelors with 10+ years' experience in a related discipline, and/or 3+ years at a top management consulting firm with an MBA (or equivalent in industry)
  • Marketing experience, with an expertise in digital conversion strategies and innovation, within email, mobile or web channels a plus
  • Experience working as a leader/manager in a fast paced environment, with strong skills in multi-tasking and prioritization
  • High ene rgy, solutions oriented individual with the ab ility to manage multiple initiatives simultaneously, working well under pressure with tight deadlines
  • Strong relationship development and negotiating skills; able to earn respect and trust among internal and external business partners and team members
  • Team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities
  • Excellent written and oral communication skills
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as any mental health or physical disability needs.

Equal Opportunity Employer/Disability/Veterans





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