Posted in General Business 30+ days ago.
Type: Full-Time
Location: Plano, Texas
Corporate Banking Technology is hiring a multi-skilled technologist to lead and build out our tech stack across Digital Marketing, Marketing Automation, Sales Enablement and Client Experience domains. We're continuing to add, upgrade and enhance the tech ecosystem with best-in-class multi-channel applications and building data integrations to leverage data and intelligence to drive demand, generate leads and improve client experience.
Job Description
• Marketing automation technical subject matter expert, leveraging your depth of experience to solve complex business problems in an B2B environment
• Leverage your technical expertise to lead the technical portion of marketing automation projects, including integrating best-in-class products and platforms (Adobe Experience platform, Marketo, Salesforce, Seismic, etc.) to create the next best-in-class digital marketing automation architecture
• Enhance digital marketing architecture across multiple channels include digital/social/communications/events
• Keep up to date with mobile marketing trends, utilize industry best-practices to create and enhance our technology stack to create a best-in-class data-driven platform
• Leverage data analytics and use analytical tools to analyze and optimize demand generation programs, enhance nurture streams, and improve lead scoring models / content curation and recommendations
• Setup, integrate and configure multiple applications, perform business analysis, data analysis and reporting, and provide business and technical insights
Qualifications
• Strong understanding of one (or many) SaaS applications such as Workfront, Proposals, Marketing Automation (Marketo, Eloqua, Pardot / Salesforce Marketing Cloud), CRM (Salesforce, Pega), Sales Enablement (Seismic), and Digital (Adobe Experience platform)
• Experience in demand generation, customer journey/lifecycle, lead scoring/routing & nurture journeys, data integrations, 3rd party native integrations and custom API integrations
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as any mental health or physical disability needs.
Equal Opportunity Employer/Disability/Veterans
AT&T
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AT&T
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AT&T
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