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Designer, Consumer Marketing – Ever Green Posting (Multiple Levels) at Los Angeles Times

Posted in General Business 30+ days ago.

Type: Full-Time
Location: El Segundo, California





Job Description:

Join the hundreds of talented and innovative team members who are making an impact every day at one of the most iconic media brands in the nation. Whether you love to tell compelling stories or want to drive our award-winning powerhouse in new directions, the Los Angeles Times team is the place to be.

Job Description Summary

The consumer marketing department of Los Angeles Times and San Diego Union-Tribune is looking for conceptual Designers who are passionate about working on the most iconic brands in the country. Our department works with all aspects of the editorial side of the business. From food, to political, to sports, there’s a lot of opportunity here and no day is ever the same.

Designers craft clear and compelling visual communication and persuasive promotions across a broad range of traditional and online formats including, but not limited to: video, social, onsite, email, print, digital, podcasts, OOH, and direct mail. A portfolio that demonstrates this experience is required to be considered for the role.

The primary focus will be to support the Consumer Marketing team in the creation of marketing, brand, and product assets to drive subscriptions, retain existing subscribers and promote Events and other initiatives. This role resides on the Creative Services team within the larger Consumer Marketing group and reports into the Creative Director of Consumer Marketing.

We are seeking strong visual conceptual thinkers who are ready to take the first step in mentoring others and thrive in a fast-paced environment.

Job Description

Responsibilities:


  • Gain an understanding of the marketing strategy across several departments: Events, Podcasts, and acquisitions to name a few.

  • Craft concise, powerful executions that drive subscriptions, event ticket sales and engagement from existing subscribers and readers across a broad range of traditional, digital and experiential mediums to drive business results, support key marketing initiatives, and build the L.A. Times Brand.

  • Work closely with all creatives on the team and help grow ideas.

  • Be instrumental in the development of visual identity for branded events, podcasts, as well as the LAT brand.

  • Efficiently manage workload and strictly adhere to project timelines.

  • Understand and respond to performance data (metric tests, usability studies), and steer the direction of future creative designs.

  • Foster a design culture that enables world-class creative work and talent development.

  • Unify the brand and individual projects with a solid creative vision across all mediums.

  • Present creative to internal stakeholders with strategic rationale and champion the work of the Consumer Marketing team internally.

Skills & Experience:


  • 3-8 years of experience with crafting marketing content, both conceptual and hard-hitting.

  • Strong multi-tasking skills. Ability to work across several projects with competing deadlines.

  • Comfortable working across all media channels to engage diverse audiences.

  • Adobe Creative Cloud expertise is required. After Effects skills are a major plus.

  • VERY Comfortable collaborating.

  • Excellent communication skills.

  • Comfortable working in a process-oriented environment.

Education:

  • Bachelor’s degree or equivalent work experience.

Thank you for your interest in joining our team at the Los Angeles Times!  We look forward to reviewing your application.





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