The Senior Associate’s role is to support and own operations that are crucial to the Wavemaker promise of making smarter, faster decisions for its clients. He/she will leverage Wavemaker’s proprietary data solutions to meet our clients’ and planning teams’ needs for data management and visualization. They will also support the development of meaningful, actionable reporting and insights using a wide array of analytical methods. Be prepared to describe your experience in deriving insights in a data-rich environment.
This position requires both a strategic and tactical viewpoint, aided by intellectual curiosity, strong problem solving skills, along with an understanding of digital and traditional media. The candidate is expected to demonstrate: hands-on skills in data analysis, management and visualization. He/she is expected to have excellent oral and written communication skills as well as possess the ability to support and enable teamwork. The position will support the Manager/Associate Director to ensure consistent quality output on all projects.
Assist in the development of analysis, insights and recommendations from reporting.
Collect data requirements from client teams to assist the creation of reports
Measures the success of media campaigns, comparing performance to the client’s objectives and constantly seeking ways to improve the accuracy or timeliness of this measurement.
Assist in the development of presentations of analytical insights to clients & agency teams.
Communicate technical terms to non-technical people, and helping them understand why change might be required to achieve a specific goal or to complete a project.
Lead work streams to execute and optimize on strategies and solutions to ensure positive impact to customer KPIs.
Drive continuous improvements to our approach and thought-leadership.
Understand digital products as it relates to customers, prospects, and key trends.
Review performance insights that can be implemented to drive higher impact and success.
Maintain regular communication with both the customer and internal teams, and effectively manage expectations.
Bachelor’s degree in Marketing, Advertising, Economics, Computer Science, Information Systems, Business Analytics or related field
At least 2 year of work experience in data management or data analytics preferably in a marketing and/or media agency.
Strong analytical skills; ability to manage, manipulate and analyze raw data, draw conclusions, and develop actionable recommendations
Experience with data from web/ad measurement technologies such as: ad serving platforms (e.g. DCM, Sizmek, Flashtalking), campaign management (e.g. Prisma), website analytics software (e.g. Adobe Analytics, Google Analytics), paid search engine marketing data sources (e.g. Adwords, Bing, Kenshoo, DoubleClick) is strongly preferred)
Experience working with tools such as Tableau (or similar BI tools), Alteryx, SQL or advanced excel skills
Knowledge of visual techniques for data analysis and presentation is a plus
Ability to communicate and understand business requirements from non-technical stakeholders while simultaneously managing their expectations at the same time
Ability to work in a fast-paced environment with a customer-centric focus.
Strong communication skills and team-first attitude.
Effective decision-making/problem-solving skills.
Quick learner and creative thinker
Extremely organized, detail oriented and QA focused
Extremely good time management skills
Very comfortable with numbers
Excellent communication, presentation and report writing skills
A natural desire to learn and gain knowledge from outside the agency
Thrives in a fast pace, constantly changing environment; can adapt plans due to changes in client objectives, priorities or budgets while minimizing impact on project momentum
ABOUT WAVEMAKER: Hi Future Makers. We are Wavemaker. We are a next-generation agency delivering world-class solutions through media, content and technology for some of the world’s biggest brands. We recognize that our people create our competitive advantage and we will only achieve our fullest potential by leveraging each individuals’ unique skills, expertise and perspectives. As a result, we’ve designed an inclusive culture that encourages and embraces diversity in all its dimensions. As Future Makers, we are driven by our deep audience and purchase journey understanding, coupled with our unrivalled scale and access through GroupM, to ensure the delivery of leading-edge solutions at the intersection of media, content & technology. Our mission is ‘Let’s make the future’ – through a dazzling blend of magic and logic -- we never stop Caring, Creating and Growing to help our clients and people succeed.
GroupM and all of its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity.We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.