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Manager, Paid E-Commerce at Wavemaker

Posted in Art 30+ days ago.

This job brought to you by eQuest

Type: Full-Time
Location: New York, New York





Job Description:

Wavemaker

Manager, Paid eCommerce & Analytics

 

 

OVERVIEW:

Do you thrive in a job with variety and challenge which combines talent management with campaign planning and execution?

The Manager, Paid eCommerce & Analytics is a unique position. You will be accountable for the day-to-day management of a major brand's paid eCommerce initiatives and manage junior Associates, while also operating as the larger eCommerce team’s go-to for performance analytics and visualization through various technology platforms.

You will have all the star qualities of a Senior Associate but work more autonomously and focusing on managing the workflow and various projects handled by the team. You are expected to function at a highly efficient level utilizing advanced analytical skills and tell stories through data to maintain strong relationships with the client.

YOUR IMPACT:


  • You will lead the day-to-day supervision of Paid eCommerce programs including strategic approaches, bid recommendations, execution details, budgets/accounting and overall goal achievement

  • You will also be the designated team support for data performance aggregation and visualization through technology such as SQL, tableau, KNIME/Rapidminer/alteryx, and/or Python (preferred)

  • You'll develop positive relationships with the external eCommerce community, vendors and technology partners for optimal service levels and results. This includes (but is not limited to) Amazon, Walmart, Criteo and Pinterest.

  • Understand the client’s product, marketing objectives and digital goals with an emphasis on eCommerce, presenting to clients on regular basis

  • Monitor, track and evaluate campaign performance analytics, based on client KPI targets and baselines.

  • Think creatively, do research, and develop tools and innovative tactics to improve efficiencies or advance the practice. Present practical ideas for future marketing expansion or optimization.

  • Actively contribute to Wavemaker initiatives, automation projects, process changes and roll-outs.

  • Build, or assist in crafting, POVs, standard methodologies, and key process documentation

  • Campaign Strategy definition and implementation, working closely with other Wavemaker departments to develop fully integrated eCommerce campaigns

  • Stay current on industry trends, focusing on how changes can help improve offerings to accounts and enhance our overall practice.

 

 

YOUR QUALIFICATIONS:


  • You'll join us with a minimum of 3 years of relevant eCommerce experience or related media planning experience. Must have a deep understanding of Amazon Marketing Services (AMS). Knowledge of Walmart, Criteo, and Pinterest preferred.

  • You’ll have gained technical skills across tools and languages such as SQL, tableau, KNIME/Rapidminer/alteryx, Python

  • You'll be an emerging expert in Pay-Per-Click (PPC) optimization techniques (ROI / CPA / CPL / Impression Share)

  • Experience meeting with and delighting clients is essential

  • Working knowledge of Paid Display in eRetail is a plus

  • Ambition to manage and mentor junior members of a team; prior experience as a manager a plus

  • Enjoy working in a dynamic and collaborative environment

 

 

ABOUT WAVEMAKER:

Hi Future Makers. We are Wavemaker. We are a next-generation agency delivering world-class solutions through media, content and technology for some of the world’s biggest brands.  We recognize that our people create our competitive advantage and we will only achieve our fullest potential by leveraging each individuals’ unique skills, expertise and perspectives.  As a result, we've designed an inclusive culture that encourages and embraces diversity in all its dimensions. As Future Makers, we are driven by our deep audience and purchase journey understanding, coupled with our unrivaled scale and access through GroupM, to ensure the delivery of leading-edge solutions at the intersection of media, content & technology.  Our mission is ‘Let’s make the future’ – through a dazzling blend of magic and logic -- we never stop Caring, Creating and Growing to help our clients and people succeed.

 

Take a virtual tour of the office: https://roundme.com/tour/326585

 

GroupM and all of its affiliates embrace and celebrate diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive we are, the more great work we can create together.

 

 

 





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