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Digital CDMA Lead at GlaxoSmithKline

Posted in General Business 30+ days ago.

This job brought to you by eQuest

Type: Full-Time
Location: Warren, New Jersey





Job Description:

In this role you will provide Clinical Development Medical Affairs leadership, strategy and expert insights for the CDMA digital transformation at GSK.

You will be The “face” of GSK CDMA Affairs in digital with external working groups (e.g. AdvaMed, International Medical Device Regulators Forum) and internally in project delivery/execution.

The Global Digital CDMA Lead sets a compelling vision and is attuned to market trends, CDMA trends and technologies relevant to the future of CDMA aspects of product delivery (digital, related innovations, medical electrical devices, etc.). Analyzes, evaluates, pioneers and pilots digital and analytical capabilities, business systems and processes required in CDMA. Networks internally and externally (incl. health agencies, clinical trial vendors, trade associations, consultants and partners) to amplify the CDMA strategy.

This role will provide YOU with the opportunity to lead key activities to progress YOUR career, these responsibilities include some of the following…


  • Define, pioneer and drive CDMA solutions to create strategies that maximize opportunities in GSK’s digital execution throughout lifecycle: innovation; post- launch consumer interfaces (data, claims, communications); retail implications (e.g. e commerce)

  • Development of Medical 'beyond the pill' (Drugs+/Digital) strategy with solutions that will improve consumer / patient experience for GSK products

  •  Develop digital tools that could improve self-selection for the Rx to OTC Switch development programs

  • Develop digital tools that can be applied in clinical studies and development programs

  • Build product knowledge for GSK products that evolve from 'pill' to Drugs+ solutions and create the scientific messages, including health benefits

  • Driving the development of Medical Competencies by proficiently leveraging GSK's new digital capabilities

  • Close collaboration with the internal Drugs+ team and other internal stakeholders of the Digital Health ecosystem

  • Monitoring relevant evolving Drugs+ / Digital technologies

  • Establishing a strong external Drugs+ / Digital network, including start•ups and emerging digital industries

  • Close collaboration with the White Space function in Global Marketing and the White Space function in Global Regulatory

  • Develop novel CDMA strategies for both medical and wellness devices; shape new CDMA policy with global agencies when there aren’t established, adhere to clear CDMA pathways where they do exist.

  • Drive X-CH CDMA consistency and quality delivery through relevant training.

  • Act as a first point of CDMA contact for digital leaders in the company. Represents CDMA in appropriate forums and committees and fosters One CDMA voice.

  • Drive the quality of CDMA output across DIH and digital Category initiatives. Ensure that any new digital innovations comply with various industry standards.

  • Be an active member of the company’s (virtual) digital leadership team.


  • Shape the external CDMA environment in support of digital innovation, working with experts, stakeholders, and clinical trial vendors.

  • Be the leading expert on digital CDMA aspects within GSK. Global reach but with particular focus on US, China and EMEA.

Delivering on these responsibilities will require a highly collaborative working model: in particular, close collaboration with colleagues within CDMA,

with other functions and global business units at GSK, and with a network of external regulators and other industry colleagues

Why you?

Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:


  • A minimum of a Bachelor's Degree in Science with 5-10

  • A minimum of 3 years professional experience in digital solutions / digital health is required.

  • Proven experience in launching and developing digital solutions is required,

  • Digital expertise: track record of successful digital product CDMA delivery with examples of marketed medical and consumer devices in US & EU, track record of successful connected device (consisting of software, firmware, mechanical, device components, apps, etc.) launches, track record of successful partnerships with CDMA agencies to launch digital products in various markets, familiarity with agile methods, lifecycle management and managing CDMA relationship with vendors/partners.

  • Digital network and awareness/membership of relevant consortia

  • Track record of delivering results in a complex, multi-disciplinary, and international organization.

  • Understand project management processes and change management principles.

  • Deadline driven, both organized and detailed as required

Preferred Qualifications:

If you have the following characteristics, it would be a plus:


  • PharmD or physician (M.D. or equivalent)

  • Board Certification/Qualification, in selected therapeutic area.

  • A minimum of 3 years of professional experience within the Pharmaceutical industry is required, with strong leadership capabilities, self-learning attitude, product knowledge building capacity,

  • Comprehensive understanding of worldwide CDMA framework for medical and consumer products

  • Excellent interpersonal and communication skills. Knowledge of latest tools and methods being used for digital products (i.e. agile systems, virtual development process’ for highly regulated devices)

  • Preferred CDMA strategy development experience: drug/device combinations; at-home diagnostics and understanding of the modern therapeutic opportunities within the medical device and wellness space  

  • Strong strategic and policy thinker. Ability to lead, influence and implement strategic policies and decisions and engage collaboratively at all levels both internally and externally.

  • Thought leader in shaping the external environment. Comfortable challenging status quo, change agent. Comfortable with shaping CDMA strategies for new-to-world wearable technologies.

  • Ability to move fluidly from strategic to operational. Creative yet methodical in their approach.

Why GSK?

Our values and expectations are at the heart of everything we do and form an important part of our culture.

These include Patient focus, Transparency, Respect, Integrity along with Courage, Accountability, Development, and Teamwork. As GSK focuses on our values and expectations and a culture of innovation, performance, and trust, the successful candidate will demonstrate the following capabilities:


  • Agile and distributed decision-making – using evidence and applying judgement to balance pace, rigour and risk, governance and control, managing ambiguity and paradox.

  • Managing individual performance.

  • Creating a performance culture and driving results, prioritisation, execution, delivering performance.

  • Setting strategic direction and leading on-going organisational transformation.

  • Building a resilient organisation.

  • Building strong relationships and collaboration in service of common goals, engaging the organisation and building trusted external networks for mutual benefit.

  • Managing P&L and capital allocation.



*This is a job description to aide in the job posting, but does not include all job evaluation details.

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