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Digital Analytics Specialist - (Adobe Analytics or Omniture SiteCatalyst or Google Analytics) Contract at NTT Data, Inc

Posted in Other 29 days ago.

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Type: Full Time
Location: Durham, North Carolina





Job Description:

Job Description
* Define and maintain core competencies and best practices surrounding digital analytics.
* Facilitate requirements gathering and documentation for the purposes of analytic tool implementation.
* Perform analysis, and effectively present metrics and insights to key stakeholders.
* Establish strong working relationships within the Digital Marketing team and across business and IS stakeholders.
* Serve as subject matter expert to define and support enterprise digital analytics processes, tools, and technology solutions.
* Develop and maintain expertise in digital analytics tools, technologies and best practices.
* Develop recommendations and optimization opportunities based on analytics.
* Develop and establish analytics data layer and tracking code end to end in various mobile and desktop development environment as per design agreed upon by digital analytics team.
* Perform website utilization analysis using tools such as Adobe Analytics/Omniture SiteCatalyst, Tealeaf, Google Analytics and Opinionlab.
* Ensure all client web pages and related properties are correctly coded and tracked.
* Define, measure and report on KPI's (Key Performance Indicators) for BCBSNC websites.
* Collaborate with external partners to assist with data collection and reporting.
* Foster a data-driven environment through collaboration with key-stakeholders and enterprise leaders.
Required Skills:
* Experience using Adobe Analytics/Omniture SiteCatalyst or Google Analytics to set up tracking , reporting .
* Experience in implementation of data layers/DTM (Tag Mgr) in Adobe or equivalent analytics tools.
* Front-end development experience is required, with JaveScript experience as must.
* 1 year of cross-platform development is must have
* Working experience in agile framework
Preferable (good to have):

* Experience building with both Android and iOS applications. Experience on Java/Swift is important.
* Experience with source control services such as Gitlab, Github, Bitbucket.
* Experience working with Adobe's SDK's for iOS and Android.

Hiring Requirements
* Bachelors degree and 5 years experience in digital analytics strategy and execution
* In lieu of a degree, 7 years experience in digital analytics strategy and execution
* 2 years minimum experience using Adobe Analytics/Omniture SiteCatalyst or Google Analytics to perform website analysis.
* Experience with Google Analytics, Tealeaf, Opinionlab, and/or other industry standard web analytics tools
* 2-3 years of Front-end development experience is required, with JaveScript experience as must. In addition to Javascript, experience with SPA Application development is preferable ( Vue, Angular, React)
* 1 year of cross-platform development is must have , with experience building with both Android and iOS applications. Experience on Java/Swift is important.
* Experience with source control services such as Gitlab, Github, Bitbucket.
* Experience working with Adobe's SDK's for iOS and Android. Note: If the candidate is a strong mobile developer, these SKD's will be trivial to learn and deploy.
* PC Skills to include Word, Excel, and PowerPoint.

Hiring Preferences
* Experience with Adobe Analytics Ad Hoc reporting/Discover and ReportBuilder or Google Analytics
Experience with Cloud Computing . Experience with AWS, Azure or other cloud based web services.
Experience working with Adobe's SDK's for iOS and Android.
Experience with Content management systems such as Drupal, Django.
Experience with source control services such as Gitlab, Github, Bitbucket.
Experience working in Agile team environment is highly preferred.
* Power user of Microsoft Office suite, including advanced Excel skills.
* Bachelors degree with course work in computer science, business, finance, health administration or public health, engineering or technical/quantitative field
* Familiarity with health care industry is strongly preferred.
* Excellent analytical and problem-solving skills, including ability to interpret and present quantitative data.
* Excellent oral and written communication skills necessary. Excellent presentation skills.
* Commitment to excellent customer service.
* Proven ability to manage own work and meet deadlines.
* Accuracy and attention to detail is a must.
* Ability to prioritize and manage concurrent projects, demonstrate initiative and work independently
* Ability to read, interpret and apply technical specifications
* Ability to work with both IT and Business areas.

6 month contract ( contact only)
100% onsite
phone screen and 2nd onsite. 3 people interview panel.

NTT DATA, Inc. (the Company ) is an equal opportunity employer and makes employment decisions on the basis of merit and business needs. The Company will consider all qualified applicants for employment without regard to race, color, religious creed, citizenship, national origin, ancestry, age, sex, sexual orientation, genetic information, physical or mental disability, veteran or marital status, or any other class protected by law. To comply with applicable laws ensuring equal employment opportunities to qualified individuals with a disability, the Company will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant or an employee unless undue hardship to the Company would result.